Ecosystem Marketing Specialist

3 Months ago • All levels • Marketing

Job Summary

Job Description

As an Ecosystem Marketing Specialist at Mantle Ecosystem, you'll develop and execute marketing strategies to enhance brand visibility and engagement. This involves building and managing relationships with partners, analyzing campaign performance using data-driven insights, and collaborating with global teams. Responsibilities include crafting marketing campaigns, coordinating go-to-market strategies, and optimizing campaign ROI. You will be responsible for driving ecosystem growth and ensuring cohesive execution of marketing initiatives across various regions.
Must have:
  • Ecosystem marketing expertise
  • Partnership management skills
  • Global crypto market understanding
  • Data-driven decision-making
  • Cross-functional collaboration
Good to have:
  • Advanced degree in Marketing or related field
  • Experience with analytics tools

Job Details

Who we are

Mantle Ecosystem comprises an Ethereum layer 2 (L2) — Mantle Network, a decentralized autonomous organization (DAO) — Mantle Governance, one of the largest on-chain treasuries — Mantle Treasury, and an Ether (ETH) liquid staking protocol — mETH Protocol: all built on Ethereum.

Mantle Network is the fifth largest L2 by TVL according to L2BEAT. mETH Protcol's receipt token $mETH is the fourth largest ETH liquid staking token by TVL according to DefiLlama. With tokens worth $2.5 billion, Mantle Treasury is one of the largest on-chain treasuries in the world, and the single largest when discounting native tokens thanks to its large ETH, ETH equivalents and stablecoin holdings.

Your role:

  1. Ecosystem Strategy Development and Relationship Management:

    • Lead the development and execution of tailored ecosystem marketing strategies, leveraging insights and market trends to drive brand visibility and engagement.

    • Establish and nurture strategic relationships with partners within the Mantle Ecosystem.

  2. Performance Optimization and Analysis:

    • Implement tracking mechanisms to monitor and analyze the performance of ecosystem marketing campaigns, leveraging data-driven insights to optimize targeting, messaging, and engagement strategies.

    • Conduct regular performance reviews and analysis, identifying key trends, opportunities, and areas for improvement to enhance campaign effectiveness and ROI.

  3. Cross-Regional Collaboration and Leadership:

    • Foster strong collaboration and alignment between regional and global teams, serving as a liaison between global stakeholders and internal departments to ensure cohesive execution of ecosystem marketing initiatives.

    • Craft marketing and amplification campaigns and coordinate GTM strategies for ecosystem growth.

Your Craft:

  • Bachelor's degree in Marketing, Business Administration, or a related field. Advanced degree preferred.

  • Extensive experience in ecosystem marketing, partnership management, or related roles, with a strong track record of success in global crypto markets.

  • Deep understanding of regional market dynamics, regulatory frameworks, and cultural nuances.

  • Based in EU or US Timezone.

  • Excellent communication and interpersonal skills, with the ability to build and maintain relationships with a wide range of stakeholders, including the protocols' key leaders, industry influencers, and internal teams.

  • Strong analytical skills and proficiency in data-driven decision-making, with the ability to leverage analytics tools and platforms to optimize campaign performance and drive business outcomes.

  • Demonstrated leadership capabilities, with a proactive and collaborative approach to driving cross-functional alignment and achieving shared goals.

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About The Company

Windranger facilitates the growth of Mantle and web3 ecosystems by partnering with builders to architect extraordinary cultures globally. 


Our purpose is to accelerate the capability of the internet by empowering communities through elevated ways of working. We provide long-term payroll, recruitment, HR, and operations services for companies in the Web3, Crypto and Metaverse space - including DAOs.

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