1. 了解熟悉海外(东南亚)游戏市场产业动态,积极发掘新机会点,对市场流行趋势具备较高敏感度,收集和整理海外游戏市场信息及产品信息;
2. 为在海外发行手游制定市场策略,并推进执行,包括不限于全球/特定区域市场策略、事件营销、买量渠道、品牌推广、平台合作、展会宣传等方面;
3. 能够总结分析营销项目,提出优化并推进下一步行动;同时具备一定数据分析和决策能力
1. 在游戏发行/运营/市场推广上有5年以上工作经验,有海外手游推广经验者优先;
2. 熟练掌握游戏市场推广的营销方法,思路清晰,表达流畅。具有很强的开拓性,沟通和资源整合能力强,能够整合内外部平台以及合作伙伴资源,建立和维护良好合作关系;
3. 对手游海外市场推广,有独到的见解,和实际的执行经验。
4. 对数据敏感,了解用户需求,有敏锐的洞察力和快速学习能力;
5. 有良好的团队沟通和执行能力,有较强的总结归纳能力,能撰写各类文档;
6. 热爱游戏,工作态度认真负责,具有良好的学习能力,抗压能力强,团队合作意识强;
7. 出色的英语能力,能使用英文作为工作语言,具有较强的英文文字组织能力和商务谈判能力;熟悉了解海外游戏市场者优先。
Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world.
Founded in 1998 with its headquarters in Shenzhen, China, Tencent's guiding principle is to use technology for good. Our communication and social services connect more than one billion people around the world, helping them to keep in touch with friends and family, access transportation, pay for daily necessities, and even be entertained.
Tencent also publishes some of the world's most popular video games and other high-quality digital content, enriching interactive entertainment experiences for people around the globe.
Tencent also offers a range of services such as cloud computing, advertising, FinTech, and other enterprise services to support our clients' digital transformation and business growth.
Tencent has been listed on the Stock Exchange of Hong Kong since 2004.