Senior User Acquisition Manager

4 Months ago • 3 Years + • Marketing

Job Summary

Job Description

We're looking for a Senior User Acquisition Manager with 3+ years of experience in mobile gaming to develop and execute UA strategies across various platforms. Must have strong understanding of key metrics, experience with multiple ad platforms, analytical skills, and ability to manage multiple projects simultaneously.
Must have:
  • Mobile Gaming UA
  • Ad Platform Exp
  • Analytical Skills
  • Project Management
Good to have:
  • A/B Testing
  • Data-Driven Decisions
  • Mobile Marketing
  • Innovative Approaches
Perks:
  • Remote Work
  • Game Dev Community

Job Details

MY.GAMES is a leading European developer and publisher, driven by a singular goal: making great games that capture the hearts of players worldwide. Our community unites 1+ billion registered players.

We’ve developed or produced games, including War Robots, Hustle Castle, Rush Royale, Left to Survive, Tacticool, Grand Hotel Mania, HAWKED – and many more.

Our internationally distributed team consists of top-tier gamedev professionals. We work remotely, and our hubs are located in the Netherlands, Cyprus, Armenia, UAE, Serbia, and Georgia.

Come join a universe of professional opportunities: develop and support large scale projects from PC/console/mobile, and create products across various genres – from casuals to shooters.

What you’ll do:
  • Develop and execute UA strategies for mobile games across various platforms (Facebook, Google, TikTok, Unity, etc.)
  • Manage advertising campaigns: planning, launching, optimizing, and analyzing their effectiveness
  • Analyze user behavior and metrics to increase ROAS and other key performance indicators
  • Collaborate closely with analytics, creative, and development teams to create impactful ad materials
  • Conduct A/B testing of creatives and strategies to find the best solutions
  • Stay up to date with UA trends and mobile advertising, and implement innovative approaches
What you need to succeed:
  • 3+ years of experience in User Acquisition, preferably in the mobile gaming industry
  • Proven experience managing large advertising budgets
  • Strong understanding of key metrics (LTV, CPI, CPA, ROAS, etc.)
  • Experience with multiple ad platforms and networks (Google Ads, Facebook, TikTok, Unity, etc.)
  • Analytical skills and the ability to work with large data sets and make data-driven decisions
  • Knowledge of mobile gaming and marketing industry trends
  • Ability to manage multiple projects simultaneously, adapt quickly, and work in a fast-paced environment
  • Proficiency in English sufficient for working with international teams
What we offer:
  • Work remotely from all around the world
  • Collaborative working atmosphere in an internal game dev community that unites more than a dozen of internal game studios, crafting innovative experiences across mobile, PC, and console platforms
  • A strong team of specialists across different areas — access unique expertise and professional knowledge
  • Possibility to experiment and work on interesting tasks with ambitious goals — we have all resources to implement new ideas
  • Create great games and win the hearts of players
  • Push the boundaries of the game industry and lead the way forward

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