Assistant Brand Manager (temporary / parental leave cover)

Who We Are:

Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.

For our Mattel office in Frankfurt, Germany, we are looking for a temporary

Assistant Brand Manager Fisher-Price Germany/Austria/Switzerland

as part of a parental leave cover for approx. 1 year.

The Opportunity:

As Assistant Brand Manager you’ll be part of the Germany/Austria/Switzerland marketing team based in Frankfurt. You will contribute to product line selection and amplifying and executing local marketing, advertising and promotional programs for the Fisher-Price brand. With your manager’s guidance, you will ensure effective, creative and efficient implementation of brand strategies and plans by working with various business functions and agencies with the objective to grow sales and market share. Furthermore, you act as key interface on the brand for both internal stakeholders and external stakeholders.

We look for people that are excited by a challenge, want to be rewarded for performance and who are motivated to make interface things happen.

Do you want to be part of it?

WHAT YOUR IMPACT WILL BE:

• develop understanding of the market, consumer insights and shopper behavior in order to help identify growth opportunities and inform brand strategy development and plan execution
• contribute to product line selection and pricing process execution in line with regional and global guidance
• marketing budget management
• review product demand forecast in line with the business target, as part of Sales & Operations Planning
• support the development and execute local marketing plans in partnership with Digital team, agency partners and licensors where applicable
• contribute to retail plans together with Sales and Go-To-Market teams and customer engagement through presentations of product and brand plans to Sales and key local customers
• monitor business results and effectiveness of initiatives and propose action when necessary
• creative asset localization and translation validation in partnership with agencies

WHAT WE ARE LOOKING FOR:

• Commercial/marketing experience within Brand Marketing in Toys, FMCG or licensed consumer goods (1-2 years working experience or alternatively substantial internship experience)
• University degree in Marketing, Sales, Business Administration or any other related field (Bachelor/ Master/ Diploma)
• Ability to work on a variety of projects with tight deadlines and to multi-task accordingly.
• Can work effectively in a fast paced and pressurized environment
• Great tactical skills, ability to be flexible and react quickly to changing situations
• Build and maintain effective collaborative relationships with a large number of stakeholders
• problem solver with a creative and analytical mind-set, able to read and interpret data and make proactive recommendations based on given insight
• Positive attitude, will-do-can-do
• High competitive spirit
• Results orientated, winning mentality, and a strong will to succeed
• MS Office and basic social media knowledge
• Native level of German and fluent in English

WHAT IT'S LIKE TO WORK HERE:

We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute: We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results. 

Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.

Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, individuals with disabilities, and those of all sexual orientations and gender identities.