Product Marketing Co-op

5 Days ago • All levels

About the job

SummaryBy Outscal

About the job:
Kabam is seeking a passionate and driven Product Marketing Co-op to join our high-performing marketing team for a 4-month term starting in January. This individual will be responsible for supporting the Product Marketing team in finding opportunities in the market, protecting the brand identity, and supporting both new and existing live game marketing campaigns. You will conduct research on gaming industry trends, audience demographics, and competitor games. Analyze trends in gaming communities and platforms (e.g., Twitch, YouTube, Steam, Reddit). Assist in analyzing data of competitor performance from external resources. Participate in brainstorming sessions to develop new marketing concepts and campaign ideas for both live games and upcoming titles. Coordinate cross-functional team meetings, prepare meeting minutes, and follow up items to proceed with cross-functional teams. Help create promotional materials to engage players and potential customers, including trailers, videos, social media posts and copy for various platforms (social media, websites). Assist in working with partners by coordinating communications, delivering marketing materials. Assist in project management by preparing briefs for the creation of new branding assets and deliver the outcome to stakeholders, including external partners.
Must have:
  • Passion for gaming and knowledge of gaming culture
  • Current enrolment in university with a major in Marketing, Business, or other related field
  • Experience with Photoshop
  • Interest in product marketing and social media
  • Strong communication skills with a clear and logical communication style
  • Ability to thrive in a fast-paced, dynamic environment
  • Strong work ethic and desire for personal and professional development
Perks:
  • Flexible benefits and reward programs
  • Swag
  • Snacks
At Kabam, we’re constantly raising the bar of excellence in free-to-play gaming. We hire for passion and diversity so that we can triumph in our collective skill. Our teams are made up of a fusion of personalities and interests bound together by a collaborative nature, fun-loving culture, and a drive to do what it takes to make great games. And this is where you come in…

We're looking for a Product Marketing Co-op that is passionate about gaming to join our high-performing marketing team for a 4-month term starting in January. This person will be responsible for supporting the Product Marketing team in finding opportunities in the market, protecting the brand identity, and supporting both new and existing live game marketing campaigns. This role involves contributing to developing gamer-focused marketing strategies by leveraging market data and trends. As well as collaborating with a cross-functional team to ideate and execute marketing campaign tactics across: PR, Web, Social, Influencers, Paid Media Marketing and more!

In this role, you will:

    • Conduct research on gaming industry trends, audience demographics, and competitor games
    • Analyze trends in gaming communities and platforms (e.g., Twitch, YouTube,Steam, Reddit).
    • Assist in analyzing data of competitor performance from external resources
    • Participate in brainstorming sessions to develop new marketing concepts and campaign ideas for both live games and upcoming titles
    • Coordinate cross-functional team meetings, prepare meeting minutes, and follow up items to proceed with cross-functional teams 
    • Help create promotional materials to engage players and potential customers, including trailers, videos, social media posts and copy for various platforms (social media, websites)
    • Assist in working with partners by coordinating communications, delivering marketing materials
    • Assist in project management by preparing briefs for the creation of new branding assets and deliver the outcome to stakeholders, including external partners

To be successful in this role, you have:

    • A passion for gaming and knolwedge of gaming culture
    • Current enrolment in university with a major in Marketing, Business, or other related field
    • Experience with Photoshop is preferred
    • An interest in product marketing and social media, with the natural ability to keep engaged with social media trends
    • Strong communication skills with a clear and logical communication style
    • Ability to thrive in a fast-paced, dynamic environment
    • Strong work ethic and desire for personal and profesional development
Our success is due to the hard work of our people. We share our success with our people through flexible benefits and reward programs, sweet swag, snacks, and more.

Excited by this opportunity? Kabam is dedicated to growing our diverse and inclusive workforce, so if your past experience doesn’t perfectly match the listed requirements we encourage you to apply anyways - you could be a great fit for this or other positions.

We invite you to apply now and start the conversation with us. Together, we can create and support some of the best games ever made and entertain the world!

About Kabam

Kabam is a world leader in developing entertaining, immersive, and highly social multiplayer games, bringing high-quality graphics, next-generation technology, and revolutionary gameplay to players around the world.

Kabam’s games, Marvel Contest of Champions, Shop Titans, and more have generated hundreds of millions of downloads and have received multiple awards including Apple’s Editor’s Choice and Google Play’s Best Game of the Year.

Founded in 2006, Kabam has studios and offices in Vancouver, Montreal and Charlottetown in Canada, Los Angeles and San Francisco in the United States, and in Seoul, South Korea. Kabam is a wholly-owned subsidiary of Netmarble Games.

Kabam is an Equal Employment Opportunity employer committed to building a diverse and equitable workplace, and inclusive environment for all existing and potential employees. Employment decisions are based on candidate qualifications and business need, not race, color, ancestry, place of origin, age, sex (including pregnancy), gender identity or expression, sexual orientation, political belief, religion, creed, marital or family status, medical condition, genetic information, physical or mental disability, military or veteran status, prior criminal conviction or any other protected class in accordance with federal, state or provincial and local laws and ordinances. Accommodations will be provided as requested by candidates taking part in all aspects of the selection process.
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