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Product Marketing Manager, Product Compliance & Privacy

Product Marketing Manager, Product Compliance & Privacy

1 Month ago • 7-10 Years • Product Management

About the job

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unity

cross-functional

Job Description

As a Product Marketing Manager, Product Compliance & Privacy, you will play a crucial role in shaping the roadmap and executing launch plans for internal products, tools, and processes that empower Meta's innovation amidst growing regulatory pressure. You will collaborate with Product teams to drive requirements into planning, build alignment across stakeholders, and creatively simplify compliance efforts through innovative channels and formats. Your responsibilities include: * Collaborating with internal stakeholders to ensure their needs are met. * Influencing product leadership to drive roadmap and marketing plan collaboration. * Shaping internal and external narratives for cross-company compliance work. * Partnering with research and analytics teams to develop audience insights, identify gaps, and inform product strategy. * Developing and executing go-to-market plans for new products, collaborating with product, partnerships, comms, creative functions, and other teams. * Defining metrics and reporting on the performance of marketing initiatives. * Building cross-company frameworks for shaping compliance requirements. * Flexing between strategic and tactical responsibilities, tackling complex problems with a strategic mindset. This role requires proven experience driving requirements into planning, building alignment across complex stakeholders, and simplifying and amplifying compliance efforts through innovative channels. A keen understanding of Meta's platform and internal governance, risk, and compliance systems is essential, as is the ability to dive deep into technical features to educate internal parties. Strong quantitative reasoning and the ability to structure qualitative feedback are crucial.

Must have:

7+ years experience in communications, product marketing, or equivalent function
Quantitative analytical experience and communication skills
Experience leveraging consumer insights and data
Experience partnering and influencing product management, compliance operations, technical functions and executives
Experience managing large, complex programs in a cross-functional environment
Proven track record of thriving in a dynamic and fast-paced environment

Good to have:

Experience working in large technical companies.
Experience managing products and policies that involve privacy and data use, security and integrity.
Experience in building and supporting product solutions for highly regulated industries

Perks:

Bonus
Equity
Benefits

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We believe in the endless power of people when they come together. But we also believe strongly in our responsibility to minimize harm and keep people safe. In this role, you will be responsible for helping to shape roadmaps and develop and execute against launch plans for the internal products, tools, and processes that power Meta’s ability to innovate amidst growing regulatory pressure. You must have proven experience driving requirements into planning in partnership with Product teams, as well as the ability to build alignment across a complex network of internal stakeholders, such as operations, policy, legal, research, design, comms and internal customers. You will demonstrate out-of-the-box thinking in how to creatively simplify and amplify compliance efforts internally through an innovative use of channels and formats. To do so, you will need to have a keen understanding of how our platform and internal governance, risk and compliance systems are constructed, as well as the ability to dive deep into technical features to educate internal parties. You must be motivated by building consensus through strong quantitative reasoning and an ability to structure qualitative feedback into an overarching viewpoint. You should also be an avid learner in areas like accountability, designing with privacy in mind and how new technology innovations will further push the need for compliance focused product strategies.

Product Marketing Manager, Product Compliance & Privacy Responsibilities

Work closely with multiple internal stakeholders to ensure internal customers of the Product Compliance & Privacy org are represented and heard

Influence and build relationships with product leadership to drive close collaboration on roadmaps and marketing plans

Shape internal and external framing/narratives for cross-company compliance work

Collaborate closely with research and analytics teams to develop audience insights for the business, identify gaps and product opportunities, craft customer positioning and messaging, and inform product roadmap and marketing strategy.

Develop and execute go-to-market plans to launch new products, collaborating closely with product, partnerships, comms, creative functions and other cross-functional teams to determine effective launch and activation strategies — including rollout sequencing, creative asset development, and communication goals to drive key metrics.

Define metrics and report on the performance and impact of our marketing initiatives, communicating strategy, results and learnings to key stakeholders.

Build cross-company frameworks for shaping compliance requirements (i.e. taxonomies and definitions)

Be willing and able to flex between strategic and tactical/execution responsibilities.

Tackle complex problems with a strategic mindset and create thoughtful recommendations and action plans for solving those problems.

Minimum Qualifications

BA/BS degree

10+ years experience with 7+ years experience working in a communications, product marketing, product strategy or equivalent function (partnered with product management and/or engineering to represent market requirements)

Quantitative analytical experience and communication skills

Experience leveraging consumer insights and data to drive product marketing strategy.

Experience partnering and influencing product management, compliance operations, technical functions and executives.

Experience managing large, complex programs within a cross-functional environment, spanning multiple groups within a complex organization

Proven track record of thriving in a dynamic and fast-paced environment, with a high ownership mindset to deliver measurable impact.

Preferred Qualifications

Experience working in large technical companies.

Experience managing products and policies that involve privacy and data use, security and integrity.

Experience in building and supporting product solutions for highly regulated industries (i.e finance, healthcare, etc.)

For those who live in or expect to work from California if hired for this position, please click for additional information.

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About Meta

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

$158,000/year to $223,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about at Meta.

Equal Employment Opportunity and Affirmative Action

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice .

Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to .

View Full Job Description

$158.0K - $223.0K/yr (Outscal est.)

$190.5K/yr avg.

Menlo Park, California, United States

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