Senior Director/VP Analyst Relations

1 Month ago • 10 Years +

Job Summary

Job Description

Sitecore is looking for a Senior Director or Vice President, Analyst Relations to lead and enhance engagement with industry analysts. The role involves developing and executing an Analyst Relations (AR) strategy, fostering relationships with analysts from firms like Gartner and Forrester to shape Sitecore's market perception. Responsibilities include managing analyst engagements, partnering with various teams, monitoring industry trends, and driving executive engagement. The role aims to position Sitecore as a leader in the digital experience landscape. This role is crucial for shaping how analysts and the broader market perceive Sitecore’s innovation and leadership.

Must have:

10+ years of experience in Analyst Relations.
Strong relationships with key industry analysts.
Experience managing analyst evaluations.

4 skills required

4 skills required for this role

Add these skills to join the top 1% applicants for this job

foundation

innovation

storytelling

saas-business-models

Job Details

Location: Eastern US

About Us:

Our mission is to elevate leading brands through unforgettable digital connections with their customers. Sitecore delivers a composable digital experience platform that empowers the world’s smartest and largest brands to build lifelong relationships with their customers. A highly decorated industry leader, Sitecore is the leading company bringing together content, commerce, and data into one connected platform that delivers millions of digital experiences every day. Thousands of blue-chip companies including American Express, Porsche, Starbucks, L’Oréal, and Volvo Cars rely on Sitecore to provide more engaging, personalized experiences for their customers. Learn more at Sitecore.com.

Sitecore’s foundation is our diverse group of passionate, smart, innovative, and collaborative individuals located across four continents and in over 25 countries. Having a wide range of perspectives, experiences, and skills is what makes us the company we are today. The Sitecore values are what drive and unite us across the globe.

About the Role:
Sitecore is seeking a strategic and experienced Senior Director or Vice President, Analyst Relations to lead and elevate our engagement with the industry’s most influential analysts. In this role, you will develop and execute a world-class Analyst Relations (AR) strategy, fostering strong relationships with key analysts at firms like Gartner and Forrester to shape Sitecore’s market perception and influence category leadership.

What You’ll Do:

Build and maintain strong relationships with analysts covering digital experience platforms (DXPs), content management systems, digital asset management, commerce, and related technology landscapes
Develop and execute a comprehensive AR strategy to enhance Sitecore’s positioning in industry research, reports, and evaluations
Manage key analyst engagements, including inquiries, briefings, strategy days, and participation in vendor assessments
Partner cross-functionally with Product, Marketing, and Executive Leadership to ensure alignment and readiness for analyst interactions
Monitor industry trends and competitive insights, translating analyst feedback into strategic recommendations for Sitecore
Drive executive engagement with analysts to reinforce Sitecore’s vision, differentiation, and innovation roadmap
Own key analyst reports and evaluations, ensuring Sitecore delivers compelling, data-driven submissions

What You Need to Succeed:

10+ years of experience in Analyst Relations, with a deep understanding of the enterprise software landscape
Strong existing relationships with analysts at Gartner, Forrester, and other industry research firms covering DXP, CMS, DAM, commerce, and AI-driven marketing technologies
Proven track record of successfully managing Magic Quadrants, Waves, and other analyst evaluations
Exceptional communication and storytelling skills, with the ability to translate complex technology concepts into compelling narratives
Experience working in fast-paced, high-growth B2B SaaS environments
Ability to influence at the executive level and collaborate across functions

Why Join Us?

We are passionate about new technologies and growing! We are tapping into an exciting $30B market opportunity that is still very much in its infancy and feel It’s never been a better time to join Sitecore. Growth for us means growth for you and your career. 

Great team and company culture! You can find out more about our company culture, a typical day in the Engineering team, and  our commitment to creating a diverse and inclusive workplace, on our YouTube Channel. Thanks to the work of every employee globally, Sitecore has been recognized for award-winning Culture by Comparably. 

At Sitecore, we are redefining the digital experience landscape with our Intelligent DXP vision. This is an exciting opportunity to shape how analysts and the broader market perceive Sitecore’s innovation and leadership. If you thrive in a strategic, high-impact role and are passionate about analyst engagement, we’d love to hear from you.

Sitecore is proud to be an equal opportunity workplace. We are committed to equal employment opportunity without unlawful regard to race, color, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability, veteran status, or any other local legally protected characteristic.

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