Creative Development Lead, Large Customer Sales
Job Summary
Job Description
The Creative Development Lead role at Google involves managing a portfolio of advertisers and agencies, fostering C-level creative relationships, and showcasing Google's platform and services to build successful campaigns. Responsibilities include conducting client visits, leading educational sessions on Google's creative solutions (particularly video ads), developing creative case studies, advocating for these at industry events, and executing creative initiatives to support the Google ecosystem. The ideal candidate will have at least 7 years of agency campaign experience and fluency in English and Japanese.
Must have:
- 7+ years agency campaign experience
- Fluent English & Japanese
- Manage C-level creative relationships
- Conduct client visits & educational sessions
- Develop and advocate creative case studies
- Execute creative initiatives
Good to have:
- Knowledge of branding, creative ecosystem, and agency culture
- Strong prioritization and multitasking skills
- Creative, flexible, proactive, and entrepreneurial mindset
- Market research and business generation skills
2 skills required
Job Details
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 7 years of experience working with agencies on campaigns.
- Ability to communicate in English and Japanese fluently in order to interact with internal and external stakeholders.
Preferred qualifications:
- Knowledge of the branding, creative ecosystem and agency culture.
- Ability to prioritize and complete multiple tasks swiftly, and follow through with team members to achieve group and individual goals.
- Ability to be creative, flexible, proactive, entrepreneurial and thrive in ambiguity.
- Ability to develop plans to campaign executions by conducting market research.
- Ability to generate business from creative projects, strategies, and initiatives.
- Ability to think creatively.
About the job
Our Large Customer Sales teams partner closely with many of the world’s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.Responsibilities
- Manage a portfolio of advertisers and creative agencies. Manage C-Level Creative relationships, ensuring they are equipped to craft the approach and video assets to be featured on Google platforms.
- Visit clients and explain Google Platform, product and services to build successful campaigns.
- Conduct inspiration and education sessions on Google’s creative solutions (around video ads) for advertisers and agencies, together with our internal Specialists and Sales Teams.
- Incubate creative case studies and creative practices. Advocate for these to the creative industry at Google events (e.g "Reach to GenZ" event, Shorts Summit event, Think with Google) and Marketing events (e.g BrandCast). Reinforce Google as a trusted partner to both our advertisers and agency partners.
- Structure and execute creative initiatives to empower and equip the creative ecosystem around Google.
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