The Developer Marketing Manager, Japan, based in Yokohama, will lead marketing initiatives for the Unreal Engine ecosystem in Japan.  Responsibilities include developing marketing plans, organizing conferences and events, implementing campaigns to build awareness, tailoring global campaigns to the local market (including localization), managing paid campaigns, elevating social media presence, and working with local vendors.  The role also involves partnering with internal teams (Communications, Education, Learning & Training) to identify press opportunities, spotlight success stories, measure marketing performance, and expand Unreal Engine adoption in educational institutions. 

<p>Epic Games is a leading entertainment company and provider of 3D engine technology.</p>

Epic Games

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<span class="sc-jXbUNg btmRVe ue-rich-text  loc-en-US"><div class="content-intro"><h2>WHAT MAKES US EPIC?</h2>
<p>At the core of Epic’s success are talented, passionate people. Epic prides itself on creating a collaborative, welcoming, and creative environment. Whether it’s building award-winning games or crafting engine technology that enables others to make visually stunning interactive experiences, we’re always innovating.</p>
<p>Being Epic means being a part of a team that continually strives to do right by our community and users. We’re constantly innovating to raise the bar of engine and game development.</p></div><h2>UNREAL ENGINE MARKETING</h2>
<h3><strong>What We Do</strong></h3>
<p>Unreal Engine is a high-performance software development suite, created by Epic Games, that empowers today’s digital creators to craft real-time, high-fidelity interactive experiences for games, film, TV, VR, architectural visualization, product design, and manufacturing. As part of the Unreal Engine Marketing team, we help develop, manage, measure, and enhance Epic campaigns across multiple verticals and channels.</p>
<h3><strong>What You'll Do</strong></h3>
<p>Epic Games is looking for a talented, dynamic marketing manager based in Yokohama to lead marketing initiatives for the Unreal Engine ecosystem across Japan with local game studios and developers. This role covers marketing content, campaigns, paid media, and events.</p>
<h3><strong>In this role, you will</strong></h3>
<ul>
<li>Develop marketing plans to generate awareness and drive the adoption of Unreal Engine and related products in the Japanese market working with local game studios and developers</li>
<li><span>Plan and organize local conferences and events</span></li>
<li><span>Develop and implement marketing campaigns to build awareness of the UE ecosystem in the local market</span></li>
<li><span>Tailor global campaigns to the local Japanese market; manage the localization of campaign messaging, collateral, and other marketing deliverables</span></li>
<li><span>Partner with the Industry Marketing team to devise, execute, and optimize paid campaigns</span></li>
<li><span>Elevate social media presence and social campaigns</span></li>
<li><span>Work together with local vendors for marketing, events, and promotions while managing the budget and KPIs</span></li>
</ul>
<h3><strong>What we're looking for</strong></h3>
<ul>
<li><span>Partner with the Communications Team to identify local press opportunities</span></li>
<li><span>Identify and spotlight local success stories in games and other industries such as automotive, fashion, retail, and more</span></li>
<li><span>Measure the performance of local marketing and community activities and report on results</span></li>
<li><span>Partner with the Education, Learning, and Training team to expand the adoption of Unreal Engine in educational institutions and by Training Service Providers</span></li>
<li><span>5+ years of experience in marketing</span></li>
<li><span>Experience in the gaming industry is highly desirable</span></li>
<li><span>Ability to effectively manage multiple priorities</span></li>
<li><span>Ability to work independently</span></li>
<li><span>Strong communication skills</span></li>
<li><span>Fluent in Japanese and English</span></li>
</ul>
<h2>EPIC JOB + EPIC BENEFITS = EPIC LIFE</h2>
<p><span data-sheets-userformat="{" 2":13201,"3":{"1":0},"7":{"1":[{"1":2,"2":0,"5":{"1":2,"2":13421772}},{"1":0,"2":0,"3":3},{"1":1,"2":0,"4":1}]},"10":0,"11":4,"12":0,"15":"roboto","16":10}"="">We pay 100% for applicable benefits for both employees (EEs) and dependents (deps). Our current benefits package includes life insurance, LTD, supplemental medical and accident insurance. We also offer a robust mental well-being program through Modern Health, which provides free therapy and coaching for employees &amp; dependents.</span></p><div class="content-conclusion"><h2>ABOUT US</h2>
<p>Epic Games spans across 25 countries with 46 studios and 4,500+ employees globally. For over 25 years, we've been making award-winning games and engine technology that empowers others to make visually stunning games and 3D content that bring environments to life like never before. Epic's award-winning Unreal Engine technology not only provides game developers the ability to build high-fidelity, interactive experiences for PC, console, mobile, and VR, it is also a tool being embraced by content creators across a variety of industries such as media and entertainment, automotive, and architectural design. As we continue to build our Engine technology and develop remarkable games, we strive to build teams of world-class talent.</p>
<h3><strong>Like what you hear? Come be a part of something Epic!</strong></h3>
<p>Epic Games deeply values diverse teams and an inclusive work culture, and we are proud to be an Equal Opportunity employer. Learn more about our Equal Employment Opportunity (EEO) Policy .</p>
<p><strong>Note to Recruitment Agencies: </strong>Epic does not accept any unsolicited resumes or approaches from any unauthorized third party (including recruitment or placement agencies) (i.e., a third party with whom we do not have a negotiated and validly executed agreement). We will not pay any fees to any unauthorized third party. Further details on these matters can be found .</p></div></span>