Creative Director

1 Month ago • 5-7 Years • Campaign Management

About the job

Job Description

The Creative Director at Warner Bros. Discovery will lead the development and execution of innovative video marketing campaigns across multiple platforms. This role requires strategic thinking, creative problem-solving, and strong leadership skills to manage a team and collaborate with various stakeholders. Responsibilities include concept development, creative direction, budget management, and liaison with agencies and executives. The ideal candidate possesses expert knowledge of creative marketing, production, and post-production, along with experience launching campaigns for premium content (films, series, documentaries).
Must have:
  • Strategic thinking & creative problem-solving
  • Expert knowledge of creative marketing & production
  • Strong leadership & team management skills
  • Excellent communication & collaboration skills
  • Budget management & campaign tracking
Good to have:
  • Experience with premium content campaigns
  • Familiarity with streaming service marketing
Perks:
  • Thoughtfully curated benefits
  • Tools to explore and grow
  • Supportive and celebrated work environment
  • Health insurance
  • Wellness program
  • Retirement savings plan
  • Paid time off

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your New Role
The Creative Director works with the VP of Marketing AV to develop and implement innovative and creative video campaigns that span across multiple platforms. Leads promotions for original programming with direct responsibilities for concept development, creative direction, and tactical executions. Runs a team of staff producers creating assets internally as well as with external vendors. Acts as the primary liaison between creative agencies, internal clients, programming executives, and show executives. Responsible for the management of multiple campaign budgets. 
 
Your Role Accountabilities:
  • Provide leadership and creative direction on multiple AV marketing campaigns at a time, assuring these campaigns are on strategy and on brand. Act as the strategic lead for creative conceptualizing, development and execution of launch and continuity. 
  • Partner and collaborate closely with marketing and cross-functional peers to ensure projects meet goals and achieve desired results.     
  • Push the creative boundaries of traditional promotion and establish new creative standards. 
  • Build strong relationships with external agencies, as well as with internal business partners, executives, show-runners, and talent. 
  • Manage senior stakeholders and efficiently navigate approvals through a complex hierarchy 
  • Track campaigns and allocate resources to ensure that projects stay on deadline and within budget 

 
Qualifications & Experience:

  • Must be a strategic thinker and creative problem solver, with an ability to influence, ideate and execute groundbreaking ideas and build strong teams focused on creative innovation and marketing objectives. 
  • Expert knowledge of creative marketing concepts, development and production with proven ability to manage creative projects from conception through implementation. 
  • Ability to drive progress, and to think strategically and creatively in a fast-paced environment. 
  • Good judgment and ability to make sound decisions quickly under tight deadlines, with the ability to create new and innovative solutions when needed. 
  • Strong managerial/leadership competencies and experience, and proven ability to inspire and nurture individual talent within a collaborative environment with an emphasis on fostering an inclusive and supportive culture 
  • Ability to multi-task and delegate work while remaining accountable in a high-demand and ambitious work environment. 
  • Excellent listening, interpersonal, and relationship development skills. Ability to collaborate in a close team atmosphere, and with executives, filmmakers and talent. 
  • Excellent written and oral communication skills. Must be able to deliver clear and concise direction and communicate effectively and tactfully with people at all levels. 
  • Expert knowledge of production management, post-production, video editing, writing and producing. 
  • 5-7 years relevant work experience in creative production at a streaming service, television or cable network, marketing agency or other related enterprise, or equivalent combination of relevant education and work experience. Prior experience launching campaigns with premium content, including films, original scripted series, and documentaries is a plus. 

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at   along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our for instructions to submit your request.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $154,000.00 - $286,000.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
View Full Job Description
$154.0K - $286.0K/yr (Outscal est.)
$220.0K/yr avg.
New York, New York, United States

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About The Company

Warner Bros. Discovery, a premier global media and entertainment company, offers audiences the world’s most differentiated and complete portfolio of content, brands and franchises across television, film, streaming and gaming. The new company combines WarnerMedia’s premium entertainment, sports and news assets with Discovery’s leading non-fiction and international entertainment and sports businesses.

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