Lead Designer, Social

1 Month ago • 8 Years + • $145,000 PA - $160,000 PA

Job Summary

Job Description

The Lead Designer will focus on design and photography direction for paid social media campaigns and organic social content. Responsibilities include daily design reviews, ensuring visual content aligns with brand identity and revenue goals, mentoring the design team, collaborating with Creative Strategists to develop briefs, providing creative insights, creating comps, and ensuring visual content is optimized for conversions. The role also involves developing social media brand guidelines, collaborating with the photography team on shot lists and art direction, and attending photoshoots to ensure the creative vision is executed. This role bridges the gap between brand and performance marketing to drive conversions while maintaining brand integrity, aligning creative efforts with business objectives, and overseeing visual content creation for paid social media.
Must have:
  • 8+ years of design/art direction experience, ideally in apparel or e-commerce.
  • Expertise in apparel-focused design and photo art direction.
  • Ability to translate marketing objectives into visual narratives.
  • Proficiency in Figma, Adobe Creative Suite, and other design tools.
  • Strong understanding of social media advertising formats.

Job Details

OUR STORY

Quince was started to challenge the existing idea that nice things should cost a lot. Our mission was simple: create an item of equal or greater quality than the leading luxury brands and sell them at a much lower price. 

OUR VALUES

Customer First. Customer satisfaction is our highest priority.

High Quality. True quality is a combination of premium materials and high production standards that everyone can feel good about.

Essential design. We don’t chase trends, and we don’t sell everything.  We’re expert curators that find the very best and bring it to you at the lowest prices.

Always a better deal. Through innovation and real price transparency we want to offer the best deal to both our customers and our factory partners.  

Environmentally and Socially conscious.  We’re committed to sustainable materials and sustainable production methods. That means a cleaner environment and fair wages for factory workers.

OUR TEAM AND SUCCESS 

Quince is a retail and technology company co-founded by a team that has extensive experience in retail, technology and building early stage companies. You’ll work with a team of world-class talent from Stanford GSB, Google, D.E. Shaw, Stitch Fix, Urban Outfitters, Wayfair, McKinsey, Nike etc.

Ideal Candidate
We are seeking an experienced Lead Designer to join our design team, focusing on design and photography direction for paid social media campaigns, with additional responsibilities in organic social content. This role is pivotal in bridging the gap between brand and performance marketing, ensuring our static ads drive conversions while staying true to our brand identity. You will lead design reviews, collaborate with creative strategists, and work closely with the photography team to produce compelling visual content that aligns with our marketing objectives. The ideal candidate is a creative who thrives at the intersection of brand integrity and performance-driven design.

Responsibilities

  • Run daily design reviews with designers to maintain creative excellence and brand consistency.
  • Ensure all visuals and imagery are on-brand while supporting revenue goals.
  • Mentor and guide the design team, fostering a collaborative and innovative work environment.
  • Collaborate closely with Creative Strategists in the Performance Marketing team to develop and refine briefs that align product messaging with creative execution.
  • Provide hands-on input and creative insights closely tied to the product and target audience.
  • Spend time creating comprehensive comps and curating inspiration to guide the creative process.
  • Ensure visual content is engaging, on-brand, and optimized for conversion.
  • Develop and maintain social media–specific brand guidelines, ensuring consistent adherence and serving as their primary custodian.
  • Collaborate with the photography team to create shot lists and art direction decks.
  • Attend photoshoots to provide on-site art direction, ensuring the creative vision is executed effectively.
  • Bridge the gap between brand and performance marketing to drive conversions while maintaining brand integrity.
  • Align creative efforts with overall business objectives and marketing strategies.
  • Oversee the creation of visual content tailored for paid social media campaigns.
  • Contribute to organic social media content to maintain brand consistency across all channels.

Requirements

  • Bachelor’s degree in Graphic Design, Visual Arts, or a related field.
  • 8+ years of experience in design, art direction, or a similar creative role, ideally within apparel or e-commerce.
  • Proven expertise in apparel-focused design and photo art direction.
  • Ability to translate marketing objectives into compelling visual narratives.
  • Proficiency in Figma, Adobe Creative Suite, and other relevant design tools.
  • Ideally, candidates are local and can commute to our San Francisco office to attend photoshoots. If not local, a willingness to travel to San Francisco monthly for photoshoots is required.
  • Ability to balance brand consistency with the flexibility needed for performance marketing.
  • Strong understanding of social media platforms and their advertising formats.
  • Excellent communication and interpersonal skills.
  • Ability to thrive in a fast-paced, deadline-driven environment.
  • Strategic thinker with a keen eye for detail.
  • This role requires candidates to be based in San Francisco and available to commute to our studio for photoshoots. 

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About The Company

At Quince, we’re not just building teams; we’re seeking individuals who are ready to make significant contributions in a streamlined and efficient environment. Our organizational structure is intentionally lean, allowing team members to have a major impact swiftly and efficiently. This approach ensures that innovation and decision-making processes thrive, enabling you to focus on what truly matters - achieving results and advancing our mission. We craft roles that are not only vital to our business needs but also provide substantial opportunities to make a meaningful impact. Our aim is for every employee’s efforts to directly advance our mission of delivering high-quality products at fair prices.

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