Retargeting Lead

1 Month ago • All levels

Job Summary

Job Description

Papaya, a TLV-based mobile games market leader, is seeking a passionate Senior Retargeting Manager. This role involves planning and executing retargeting and cross-promotion marketing strategies to acquire high-quality users and increase revenue for their games. The manager will be a critical part of the marketing team, developing short and long-term growth strategies, guiding the creative team, collaborating with other teams to target relevant users, and bringing them back to the games. This role is key to driving growth and success within the mobile games market.

Job Details

Papaya is a TLV-based mobile games market leader with one of the fastest growth rates in the market and millions of players worldwide.

We’re looking for a passionate Senior Retargeting Manager who’s eager to establish themselves as a significant building block in a marketing team. In this role, you will plan and execute marketing strategies (retargeting and cross-promotion) and identify the best actions to drive high-quality users and revenue for our games. It will involve being a critical part of the marketing team, planning the short and long-term growth strategies for our mobile games, guiding the creative team, analyzing and collaborating with other teams to target the most relevant users to our games, and bringing them back.

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About The Company

Since 2019, Papaya has been committed to shaping the future of gaming through an innovative and forward-thinking approach to game development. We believe that gaming should be about more than just luck, which is why our games are designed to reward skill, strategy, and perseverance. Our primary focus is transforming single-player games into rewarding, multi-player skill-based tournaments. Whether it's our users or employees, we challenge everyone to take risks, try new things, and push themselves to new heights of achievement.

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