Responsibilities
About ByteDance
Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content.
Why Join Us
Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible.
Together, we inspire creativity and enrich life - a mission we aim towards achieving every day.
To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve.
Join us.
About Us
Tokopedia is Indonesia’s leading e-commerce platform, empowering millions of merchants and consumers to connect and thrive in a digital marketplace. At Tokopedia, our mission is to democratize commerce through technology, making it accessible to everyone.
The Tokopedia Ads Solution team helps brands and businesses achieve their marketing and sales goals by providing high-touch client service, educating clients on Tokopedia Ads offerings, and delivering insights tailored to market needs. We collaborate with various internal teams to provide comprehensive solutions that combine product expertise, industry knowledge, and actionable insights. We are looking for individuals with a strong business mindset and the ability to provide consultative sales support in a dynamic environment.
Responsibilities
- Offer strategic technical guidance on Tokopedia Ads products in alignment with advertisers' media plans based on their business objectives, supporting sales teams during pre-sale research and presentations.
- Plan, optimize, and report on full-funnel campaign performance across Tokopedia Ads product solutions
- Analyze campaign data to derive business insights and recommend optimization strategies to improve advertising outcomes.
- Conduct post-campaign reviews to uncover insights, offering strategic recommendations for enhancing campaign performance.
- Identify trends from past campaigns to establish best practices for clients across multiple verticals.
- Work closely with internal teams (Product, Operations, Data Analyst, Insight, etc.) to ensure smooth campaign execution and troubleshoot client issues.
- Build and foster strong client relationships through regular interaction, review sessions, and strategic planning.
- Serve as a product consultant, educating clients and agencies on Tokopedia Ads products and best practices, while also growing partnerships.
- Lead discussions on product updates, educating brands and agencies on new and existing products, offering strategies to drive groundbreaking campaign results.
Qualifications
Minimum Qualifications
- 1-3 years of experience in strategizing, planning, and executing full-funnel campaigns in-house/agency/media publishers, focusing on branding and/or performance campaigns on social and e-commerce platforms.
- Experience working with FMCG, Beauty, F&B, or Electronics category.
- Strong understanding of brand advertising, major campaign channels, e-commerce goals, and digital marketing priorities.
Preferred Qualifications
- Experience with Tokopedia Ads Product Solutions (Product Ads, Headline Ads & TDN) or other onsite e-commerce ads solutions
- Excellent communication and collaboration skills, with a proactive approach to problem-solving.
- Strong data analysis skills with attention to detail and the ability to derive actionable insights.
ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
