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Regional Product Lead, Media Effectiveness, Product Sales and Activation

Regional Product Lead, Media Effectiveness, Product Sales and Activation

2 Weeks ago • 4 Years + • Product Management

About the job

Summary

The Regional Product Lead, Media Effectiveness, Product Sales and Activation role at Google's Sydney office focuses on scaling Measurement product solutions in Japan. Working with Google Customer Solutions (GCS) sellers and customers, this role requires influencing executive stakeholders and collaborating cross-functionally. Key responsibilities include leading Measurement product activation, advocating for customer needs, equipping promoters with resources, developing Go-to-Market strategies, simplifying complex concepts for presentations, and influencing stakeholders to adopt initiatives. The role involves consulting with promoters and customers, advising on marketing analytics, interpreting measurement solution results, and collaborating with sales and analytics teams to unlock growth and develop scalable solutions.

4 skills required for this role

Test your skills to join the top 1% applicants for this job

communication

innovation

critical-thinking

cross-functional

Must have:

Bachelor's degree or equivalent experience
4+ years in product management, marketing, or consulting
Experience influencing stakeholders and executives
Excellent communication and collaboration skills
Strong problem-solving and critical thinking skills

Good to have:

Experience with Google's Measurement products
Familiarity with marketing and media analytics
Experience in a similar role at a large technology company

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Minimum qualifications:

Bachelor's degree or equivalent practical experience.
4 years of experience in product management, marketing, management consulting, or project management in technology.

Preferred qualifications:

Experience influencing stakeholders to devise and scale a strategy.
Experience influencing C-level executives, managers, and promoters both in and outside Google via one to one and one to many formats.
Ability to understand and adapt to the motivations of different stakeholder groups.
Ability to take complex, motivated topics, and present them in a clear and concise manner to stakeholders.
Excellent organizational and project management skills, with the ability to collaborate across cross-functional boundaries.
Excellent problem-solving and critical thinking skills on ambiguous problems, with excellent communication and collaboration skills.

About the job

Applicants to this role must have work authorisation in Australia. This role is not eligible for work visa sponsorship.

As the Regional Product Lead, Advanced Measurement, you will be based in our Sydney office and fall within the Product Sales and Activation (PSA) organization. In this role, you will help to scale our Measurement product solutions across Japan by directly working with Google Customer Solutions (GCS) sellers and customers. You will work with a diverse group of internal and external stakeholders, influence executive business stakeholders, and work cross-functionally to direct the product activation go-to-market strategy for GCS business programs.

You will lead the activation of Measurement products for customers goals. You will advocate for the needs, opportunities, and gaps that GCS customers experience with our product teams. You will equip promoters with the understanding, resources, market insights, and tools to drive customer success and product adoption growth. You will develop narratives and Go To Market solutions around our key goals and drive them to success. You will simplify and visualize complex concepts to present to executive stakeholders and decision makers, and influence internal and external stakeholders (e.g., GPLs, Gtech, Sales, Vendor Teams, Agencies, etc.) to adopt and support these initiatives.

Google Customer Solutions (GCS) sales teams are trusted advisors and competitive sellers who maintain a relentless focus on customer success by bringing the best Google has to offer to small- and medium-sized businesses (SMBs), which are the backbone of our communities. As a member of our team, you will have the opportunity to work with company owners and make a real difference in their businesses by helping them grow. Together, we help shape the future of innovation for customers, partners, and sellers...and we have fun doing it.

Responsibilities

Consult with promoters and customers to identify opportunities associated with potential business growth and develop holistic measurement solutions for their business and marketing issues.
Advise customer partners on methodologies for marketing and media analytics, measurement and attribution. Help customers navigate industry standards and alternatives.
Work with Sales and Analytics teams to interpret, analyze and contextualize the results of different Google measurement solutions (e.g., incrementality studies) showing Google’s impact to customers.
Collaborate with Sales and Global PSA to identify key issues to unlock growth and develop scalable solutions across industry issues and roll out such solutions in the region, to develop trainings to drive promoter insights across the list of topics supported, to define and evolve client maturity, considering multiple products to be used as a basis for engagement model.

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About The Company

Google

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