Senior Programmatic Manager

1 Month ago • All levels

Job Summary

Job Description

As a Senior Programmatic Manager at Dentsu in London, you will lead the planning and execution of Programmatic campaigns, leveraging your expertise in DSPs and Programmatic technology. You will be responsible for campaign delivery, media planning, and client management. Key responsibilities include building relationships with key partners, mentoring team members, managing and optimizing campaigns, analyzing data, communicating with internal teams and clients, and supporting new business initiatives. You will also manage commercial practices to drive profitability. The role is permanent and offers flexible working arrangements. The team is based in London.
Must have:
  • Strong programmatic activation experience across multiple channels.
  • Advanced knowledge of MS Office Suite, particularly MS Excel and PowerPoint.
  • Experience with ad serving/buying tools like Amazon, DV360, and Google Analytics.
  • Exceptional knowledge of the market and the role of programmatic display.
  • High degree of numeracy and literacy.
  • Detail-oriented with first-class analytical skills.
Perks:
  • Competitive salary
  • Benefits package that you can tailor to your needs.
  • Flexible working arrangements

Job Details

Job Description: Introduction Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society. We’re hiring for a Senior Programmatic Manager as part of dentsu in London. Purpose of the Role The Senior Programmatic Manager role is responsible for leading planning and accurate execution of Programmatic campaigns as well as solid experience in DSPs and Programmatic technology. Taking a key role in successful delivery of campaigns, they will demonstrate best-in-class media planning across multiple media channels, and great client management.  Key Responsibilities
  • Demonstrate advanced understanding of Programmatic technology and the wider digital ecosystem, building relationships with key partners by being a key contact point in creating new opportunities for activation.
  • Supporting, training and mentoring of the Programmatic Account Executives and/or Programmatic Account Managers, in delivering all campaign planning and implementation.
  • Showcase the ability to build, manage, optimise and troubleshoot varied Programmatic campaigns that span the marketing funnel, utilising market-leading DSPs.
  • Be comfortable and confident manipulating large data sets to pull out meaningful insights for clients against their KPIs.
  • Utilise exceptional communication skills to effectively liaise with the internal team, forge close bonds with existing clients and develop frameworks for emerging programmatic channels.
  • Supporting the account leads and/or the wider agency leadership team with projects as required, including new business pitching, presentations, B2B product development and award entries.
  • Own commercial practices including invoicing, spend delivery, investment and margin management to help drive the profitability of the department.
Qualifications + Skills
  • Strong programmatic activation experience & ideally good experience across multiple programmatic channels.
  • Advanced knowledge of MS Office Suite, particularly MS Excel and PowerPoint
  • Experience using industry standard ad serving/buying tools such as Amazon, DV360, Trade Desk, Meta, Amazon and Google Analytics.
  • Exceptional knowledge of the market both locally and globally, and the role that programmatic display plays within the digital ecosystem.
  • High degree of numeracy and literacy.
  • Detail orientated with first class analytical skills.
What we offer
  • This is a permanent role 
  • The team is based in our London office but operates under flexible working arrangements. The team are currently in the office every Tuesday and Thursday.
  • As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs.
Inclusion and Diversity Our diverse and inclusive culture enables our employees to bring their best selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures. We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams. #LI-Hybrid #LI-dentsu Location: London Brand: Dentsu Media Time Type: Full time Contract Type: Permanent

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About The Company

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

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