The Go-to-Market Operations (GTM) team ensures that Google's ads business runs smoothly. We are instrumental in setting the go-to-market strategy and guiding flawless execution and operations against the strategy. We stay focused on aligning the company priorities with strong day-to-day operations, while also helping to evolve early stage ideas into future-growth initiatives. We have teams embedded in each of the major Ads business areas, and global teams that work across the business areas.