Campaign Marketing Specialist

We are looking for a detail-oriented and proactive Campaign Marketing Specialist to support the execution of global marketing campaigns. In this role, you will translate strategic briefs into actionable campaign assets by building landing pages in our CMS and creating email templates in Selligent. You will work closely with regional marketers, designers, and cross-functional teams to ensure high-quality and timely delivery of campaign materials.

Key responsibilities:

• Provide CMS support and execution for marketing content updates and campaign-related page setups.

• Create, customize, and QA email templates in Selligent based on campaign briefs.

• Support campaign rollouts by coordinating asset delivery and approvals with internal stakeholders.

• Ensure all campaign assets follow brand, layout, and technical guidelines.

• Collaborate with marketers and designers to align digital assets with campaign objectives.

• Identify and suggest improvements in campaign processes, templates, or delivery workflows.

Requirements:

• Up to 5 years of experience in digital marketing execution or campaign operations.

• Must have hands-on experience with a CMS (e.g., WordPress, Drupal, Sitecore) and email platforms (preferably Selligent).

• Understanding of campaign workflows, UTM tagging, and brand consistency practices.

• Strong attention to detail and organizational skills (orchestration & coordination with global colleagues) – v.imp

• Comfortable working with global teams and meeting cross-functional deadlines.

Preferred skills:

• Experience with Selligent or similar marketing automation platforms.

• Familiarity with responsive layout basics and campaign asset workflows.

• Interest in optimizing recurring tasks and improving campaign efficiency.

• Basic knowledge of HTML/CSS for email editing. (nice to have, willingness to learn)

• Familiarity with project management tools (e.g., Jira, Trello, Asana).

• Exposure to A/B testing or basic analytics is a plus.

• Foundations of project management

Competencies:

• Communicative

• Opportunistic mindset

• Methodological approach

• An eye for detail

• Proactive, taking initiative

• Analytical mindset

• Inquisitive

• Problem solver

• Adaptive & fast learner

• Able to cope with change

• Taking ownership of his/her work

• Decisive

• Open to learn new things

Educational qualifications:

• Bachelor’s degree in Marketing, Mass Communication, Digital Media, Business Administration, or a related field.