General Manager - GTM

1 Day ago • All levels • $160,000 PA - $275,000 PA

Job Summary

Job Description

Instawork is seeking a seasoned General Manager to lead go-to-market (GTM) efforts for their new Hiring product. This role involves leading a cross-functional team to develop and execute GTM strategies, being the face of Instawork for customers, driving market penetration, and motivating the team. The General Manager will work closely with the CEO and other executives to connect businesses and professionals for permanent hiring needs. Experience in HR tech, staffing, or recruiting is highly preferred.
Must have:
  • Lead cross-functional teams for GTM strategies.
  • Be the face of Instawork for existing and potential customers.
  • Drive market penetration and customer acquisition.
  • Heavy user of AI tools for professional success.
  • Proven leadership experience in a similar role.
Perks:
  • A variety of medical, dental, and vision plans with coverage beginning on the date of hire
  • Flexible paid time off
  • At least 8 paid company holidays annually
  • Home office stipend
  • Phone stipend
  • Commuter stipend
  • Supplemental pay on qualified leaves
  • Employee health savings accounts (HSA) contribution
  • Flexible spending plans
  • 401K plan
  • Perkspot - discount program through Lumity

Job Details

At Instawork, our mission is to create meaningful economic opportunities for local businesses and skilled hourly professionals in communities around the world. We're building the leading AI-powered labor marketplace—and we're looking for exceptional talent to help us scale quickly and make an even greater impact. Backed by world-class investors like Benchmark, Spark Capital, Craft Ventures, Greylock, Y Combinator, and others, we’re transforming the way the world works.

Overview

Instawork is seeking a seasoned General Manager to lead go-to-market (GTM) efforts for our new Hiring product. We're moving one step closer to achieving our vision to create economic opportunity for local businesses and professionals by connecting them for permanent hiring needs. This strategic leader will spearhead a cross-functional team of sales, account management, and marketing professionals to drive product adoption and growth and work extremely closely with Instawork's CEO and other executives. The ideal candidate will have a strong combination of go-to-market execution skills along with strategy thinking capabilities. Experience in HR tech, staffing, or recruiting is highly preferred. Former founders are especially welcome!

Key Responsibilities

  • Leadership: Lead a cross-functional team to develop and execute comprehensive GTM strategies for Instawork Hiring.
  • Customer Engagement: Be the day-to-day face of Instawork for existing and potential customers of Instawork Hiring.
  • Market Expansion: Drive market penetration and customer acquisition through creative sales and marketing strategies, including with Instawork's existing Partner base.
  • Go-To-Market Coaching: Motivate and develop the talent we need to accomplish the above across the organization.

Requirements

  • AI Adopter: Heavy user of AI tools for professional and personal success.
  • Experience: Proven leadership experience in a similar role, preferably in HR tech, staffing, or recruiting.
  • Ambition and Speed of Execution: Evidence of striving to achieve big goals and moving quickly to exceed them.
  • Work Environment: This role requires in-office presence in San Francisco or Chicago, 5 days a week, with a commitment of at least 60 hours per week.

For IL based applicants:

  • The base salary for this position is $160,000 - $275,000
  • This position is eligible for equity in the form of stock options
  • This position is eligible for Instawork benefits, including:
    • A variety of medical, dental, and vision plans with coverage beginning on the date of hire
    • Flexible paid time off
    • At least 8 paid company holidays annually
    • Home office stipend
    • Phone stipend
    • Commuter stipend
    • Supplemental pay on qualified leaves
    • Employee health savings accounts (HSA) contribution
    • Flexible spending plans
    • 401K plan
    • Perkspot - discount program through Lumity
  • Impact: Opportunity to shape the success of a new business.
  • Collaboration: Close partnership with senior leadership, including Instawork's CEO.
  • Growth: Potential for significant career growth in a dynamic and expanding company.

#LI-JG3

About Instawork

Founded in 2015, Instawork is the leading flexible work app for local, hourly professionals. Its digital marketplace connects thousands of businesses and more than five million workers, filling a critical role in local economies. Instawork has been featured on CBS News, the Wall Street Journal, The Washington Post, Associated Press, and more. In 2022, Instawork was ranked among the country’s top 10% of fastest-growing companies by Inc. 5000 and was included in the Forbes Next Billion Dollar Startup list. Instawork was also named the 2022 ACE Award recipient for “Best Innovation” and one of the “Best Business Apps” by Business Insider. Instawork helps businesses in the food & beverage, hospitality, and warehouse/logistics industries fill temporary and permanent job opportunities in more than 25 markets across the U.S. and Canada. 

At Instawork, we constantly evaluate how to build an optimal work environment for success. Currently we operate on a hybrid model, but we remain open to adapting our policies to meet the needs of our evolving business and team dynamics. As we continue to grow, we're seeking candidates who are excited about contributing to our in-person culture and open to the idea of working in-office up to 5 days a week.

For more information visit www.instawork.com

We value diversity on our team and firmly believe Instawork is stronger when we hire people who make their own unique contributions to our culture. We welcome all applicants and encourage candidates from underrepresented backgrounds to apply. 

To learn more about our company values, please visit: https://info.instawork.com/about

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About The Company

At Instawork, we’re driven by our vision to create economic opportunity for local businesses and skilled hourly professionals in communities around the world. With a growing number of hub cities across the country in the U.S., Canada, India, and beyond, we’re looking for top talent to help rapidly scale our high-tech and high-touch labor marketplace. Our accomplished and dedicated team is passionate about our mission and committed to crafting revolutionary products, all with the backing of our world-class investors, including Benchmark, Spark Capital, Craft Ventures, Greylock Capital, Y Combinator, and more!


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