Product Evangelist

1 Month ago • All levels

Job Summary

Job Description

The Product Evangelist will drive awareness, adoption, and loyalty for the new International Trade Platform. Responsibilities include delivering product demonstrations, presenting to executive leadership, representing the platform at industry events, and acting as a subject matter expert. The role also involves driving subscriber acquisition, onboarding new users, and ensuring successful platform adoption. Additionally, the evangelist will gather market feedback and provide product insights, contributing to a community of engaged users. This position requires strong presentation and interpersonal skills, and the ability to communicate technical concepts in a user-friendly manner.
Must have:
  • Strong presentation and storytelling skills
  • Ability to communicate technical concepts clearly
  • Experience supporting SMEs in international trade
  • Familiarity with SaaS platforms or digital tools
  • Ability to support sales pipelines and drive product adoption
  • Comfortable working cross-functionally
Perks:
  • Great compensation package
  • Private health & dental insurance
  • Corporate discounts and career development
  • Free access to LinkedIn learning
  • 29+ days of annual leave
  • Opportunity to volunteer for up to 2 days per year

Job Details

The purpose of this role is to support the Product Strategy Director with the process of building technical responses for client pitches. This includes analyzing and documenting outcomes in order to make recommendations on best practice, developing the pitch process.

Job Description:

Dentsu and Santander are partnering to drive growth and prosperity by helping Small and Mid-sized Businesses to access International Trade through a world-first, global platform and ecosystem of expertise, insight and connections. This role will be an important member of the team behind our platform’s launch and global success.

The Role

We are looking for a passionate and engaging Product Evangelist to join on a 6 month FTC to help drive awareness, adoption, and loyalty for our new International Trade Platform. This role bridges proposition, product, marketing, and customer success—bringing our Global Platform and Ecosystem to life for both partners and end users. You’ll be instrumental in generating interest and securing new subscribers and partners.

What you'll do

1. Product Demonstrations & Evangelism

  • Deliver engaging, tailored demonstrations of the platform to prospective partners and SME customers

  • Present to executive leadership at partners including government departments, commercial partners, industry bodies and chambers.

  • Represent the platform at industry trade shows, webinars, and launch events to drive awareness and lead generation

  • Act as a subject matter expert and storyteller—showcasing how the platform solves real-world trade challenges for small businesses

  • Build strong relationships with commercial teams to support the sales funnel with live demos, use cases, and objection handling

2. Subscriber Acquisition & Onboarding

  • Serve as a key player in driving SME subscriber acquisition—contributing directly to this core KPI

  • Partner with marketing and customer success teams to convert leads into active subscribers through high-impact demo sessions

  • Guide new users through onboarding, helping them understand the full value of the platform from day one

  • Develop feedback loops and onboarding materials that improve conversion rates and reduce early churn

3. Customer Success & Retention

  • Engage with subscribers post-onboarding to ensure successful platform adoption and satisfaction

  • Identify opportunities for upsell, cross-sell, and feature adoption through usage insights and user interactions

  • Act as a trusted voice of the customer, influencing product and support decisions based on firsthand feedback

  • Contribute to building a community of engaged users by supporting forums, webinars, and customer events

4. Market Feedback & Product Insight

  • Facilitate user testing sessions, pilot groups, and feedback forums to capture insights from real-world users

  • Translate customer needs and barriers into actionable insights for product, marketing, and engineering teams

  • Continuously refine demo scripts and engagement approaches based on learnings from the field

Qualifications:

  • Strong presentation, storytelling, and interpersonal skills

  • Ability to communicate technical concepts in a user-friendly, commercial way

  • Experience supporting SMEs in navigating international trade, cross-border logistics, or compliance challenges

  • Familiarity with SaaS platforms or digital tools related to trade, logistics, or finance

  • Proven ability to support sales pipelines and drive product adoption through live demos and customer engagement

  • Comfortable working cross-functionally across product, marketing, sales, and support

  • Self-motivated, resourceful, and energized by working directly with customers and solving real-world problems

A few of the benefits

  • You'll have a great compensation package, private health & dental insurance, corporate discounts and career development through Dentsu University, and free access to LinkedIn learning 

  • 29+ days of annual leave (25 days of regular holidays, birthdays off and 3 additional wellness days) * pro rata to 6 month FTC

  • We also offer the opportunity to volunteer for up to 2 days per year and tend to close down the agency between Christmas and New Years 

  • You'll have a hybrid working schedule, with flexible start/end hours 

Inclusion and Diversity


Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures. 
 
We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

#LI-Hybrid

Location:

London

Brand:

Merkle

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)

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About The Company

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

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