Product Marketing Intern, Lifestyle
Job Summary
Job Description
Join our Lifestyle Division as a Product Marketing Intern, where you'll play a hands-on role in the development and execution of global marketing campaigns for the Razer Lifestyle Team that covers categories such as Apparel & Gear, Partnerships and Furniture. This internship offers a unique opportunity to collaborate with sales, marketing, product development, social media, and PR teams, gaining invaluable insights into the fast-paced world of the gaming industry.
Must have:
- Support global product launches by assisting in the development of strategic marketing plans and execution.
- Create and refine marketing campaigns and assets, copies, and social media content to drive engagement for both new and existing products.
- Collaborate with internal teams and stakeholders to align marketing strategies and ensure seamless execution.
- Engage with digital influencers and esports professionals, supporting partnerships and promotional activities.
- Gain hands-on experience in category management, learning how to position products effectively in a competitive market.
Good to have:
- Analytical and problem-solving mindset
- Creative marketing skills
- Proactive and results-driven
- Adaptable and flexible
- Excellent communication and interpersonal skills
- Passion for teamwork
- Good working knowledge in Excel, Word, Outlook and PowerPoint
- Able to commit full-time, 6 months from Jan 2026 – Jun 2026
Perks:
- Opportunity to make an impact globally
- Working across a global team located across 5 continents
- Unique, gamer-centric #LifeAtRazer experience
- Accelerated growth, both personally and professionally
- Certified as a Great Place to Work® in both United States and Singapore
- Career-changing quest that transcends time zones and culture
5 skills required
Job Details
Job Responsibilities
Job Summary
Join our Lifestyle Division as a Product Marketing Intern, where you'll play a hands-on role in the development and execution of global marketing campaigns for the Razer Lifestyle Team that covers categories such as Apparel & Gear, Partnerships and Furniture. This internship offers a unique opportunity to collaborate with sales, marketing, product development, social media, and PR teams, gaining invaluable insights into the fast-paced world of the gaming industry.
Key Responsibilities
- Support global product launches by assisting in the development of strategic marketing plans and execution.
- Create and refine marketing campaigns and assets, copies, and social media content to drive engagement for both new and existing products.
- Collaborate with internal teams and stakeholders to align marketing strategies and ensure seamless execution.
- Engage with digital influencers and esports professionals, supporting partnerships and promotional activities.
- Gain hands-on experience in category management, learning how to position products effectively in a competitive market.
What You’ll Learn
- The full end-to-end process of launching a world-class lifestyle gaming product.
- Best practices in product marketing, including messaging, positioning, and campaign execution.
- Stakeholder management skills, working across teams to bring marketing campaigns to life.
- Insights into the product development cycle, from conceptualization to global rollout.
- Proficiency in product and category management, ensuring competitive positioning in the gaming industry.
Who We’re Looking For
- Analytical and problem-solving mindset, with the ability to interpret data and market trends.
- Creative marketing skills, with a strong ability to craft compelling narratives.
- Proactive and results-driven, always willing to go the extra mile.
- Adaptable and flexible, able to thrive in dynamic and fast-paced environments.
- Excellent communication and interpersonal skills, with a passion for teamwork.
- Good working knowledge in Excel, Word, Outlook and PowerPoint
- Able to commit full-time, 6 months from Jan 2026 – Jun 2026.
If you have always been up for a real challenge – join us. Are you game?
Pre-Requisites
Are you game?
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About The Company
At Razer, you'll be at the forefront of the most exciting industry in the world — gaming. Evolving forms of gaming require evolving forms of hardware, software and services. That’s where Razer comes in, offering innovative top-of-the-line products and services to allow gamers to fully immerse in the ultimate gaming experience.Getting onboard Razer will place you on a global mission to bring gamers closer to the games they love. Razer is a place to do great work, offering you the opportunity to be a part of a global team across 11 countries. Whether you are a hardcore evangelist who breathe life to the latest and greatest gaming gear or a behind-the-scene hero who runs our global operations, you are assured of a career-changing quest that transcends time zones and culture with one single spell: For Gamers. By Gamers.The journey towards phenomenal-ness won’t come easy. However, we will excel because gamers rely on teamwork. We achieve greatness because we are wicked problem-solvers and tenacious in clinching victories in all that we do. It is the team that makes Razer where it is today and will continue to bring Razer to even greater heights.
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