Senior Market Intelligence Analyst

1 Month ago • 4-8 Years

About the job

Job Description

As a Senior Market Intelligence Analyst, you will be responsible for building analysis that helps shape the development and launch of internally developed games at Fortis Games. Your work will involve researching macro gaming trends, analyzing micro genres, validating audience sizes, and partnering with publishing and game teams. You will build frameworks to assess the market viability of game ideas and collaborate with teams specializing in user acquisition testing, user research/playtesting, and market intelligence. You will also create market intelligence templates to keep leadership informed of industry trends. Success in this role requires a deep understanding of the gaming industry, relevant metrics, distribution, marketing, community, and product development.
Must have:
  • Experience in validation best practices (user acquisition, user testing, market intelligence)
  • Performance marketing background
  • Strong communication skills to inform and persuade teams
  • Ability to interpret ambiguous findings and communicate them effectively
  • Understanding of gaming industry and relevant metrics
  • Dedication to honesty and clarity in findings
Good to have:
  • Experience in devising novel data gathering techniques
  • Ability to absorb feedback from product teams and assess relevance to validation methods
  • Strong understanding of distribution, marketing, community, and product
  • Curiosity and desire to learn about market trends
Perks:
  • Opportunity to contribute to a growing game studio redefining the industry
  • Work on impactful games that create a sense of community
  • Thriving environment that celebrates diversity and inclusivity
  • Collaboration with experienced team of accomplished talent
  • Opportunities for growth and development
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Who we are

At Fortis Games we aspire to make great games that bring people together while redefining how game companies work. We believe in building a sense of belonging through our games, their communities, and how we operate and treat each other. Through our game communities, we will create powerful connections and lasting memories. We will foster a culture of diversity, equity and belonging where together our diverse skills, experiences and backgrounds impact the games we make.

We are an early but mighty organization with a leadership team of game industry veterans. There are many opportunities for you to have a big impact on the products we'll be making as well as the overall direction of the company. If you're passionate about tackling difficult problems with direct and thoughtful communication and team first mentality, we may be the right place for you.

About the role:

Reporting to the Head of Market Intelligence, you’ll be an integral part of building out analysis that helps shape our internally developed games and strategically positioning them for launch.  This will include macro gaming trends, micro genre tear-downs and validating audience sizing. You will partner with publishing and game teams to build these out.

What you will achieve:

  • You will build analysis feeding market validation frameworks that provide crucial early-stage data on the market viability of our game ideas. 
  • You will work with our partner teams that specialize in various data gathering techniques, such as User Acquisition Testing, User Research/Playtesting, and Market Intelligence. 
  • You will build out templates for market intelligence that keep leadership informed of market trends

What you'll need to be successful:

  • A willingness to experiment and devise novel methods for exploring potential data gathering techniques 
  • A grasp of validation best practices (ideally spanning user acquisition, user testing, and market intelligence) and a history in performance marketing are prerequisites. 
  • You should have the ability to communicate your findings in a manner that informs and persuades teams. An aptitude for understanding and articulating the subtleties of ambiguous findings is crucial. 
  • The ability to absorb feedback from product teams and gauge its relevance to validation and assessment techniques is also necessary. 
  • Understanding of the gaming industry and relevant metrics
  • A strong understanding of distribution, marketing, community, and product is critical for success in this role. 
  • A dedication to honesty and clarity in your findings, irrespective of the consequences, is imperative. 
  • Your curiosity and desire to learn will help you stay ahead of market trends and drive your ongoing education in your craft and the gaming industry. 
  •  

Why join us

There are many reasons to join us, but here are a few:

  • We strongly believe we are changing how games studios operate and at the core of what we do is making great games that create a connected community
  • We're not just about making Games Where You Belong. We're also about building communities where our people belong. That's why Fortis is a thriving environment that celebrates diversity, embraces inclusivity, and fosters growth.
  • Build and grow with a seasoned team of accomplished talent who have left an impactful mark in their disciplines, both in and out of gaming

Fortis is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability.

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About The Company

Fortis is a global game studio with a mission to create worlds that matter — that challenge minds, build connections, and inspire communities. Founded by industry veterans, Fortis believes games have the ability to create a positive impact on society and culture, and now more than ever, those are the experiences players are looking for. With team members already in the US, UK, Canada, Romania, Portugal and Brazil, Fortis is growing and seeks the best of the best from around the world in order, regardless of location, to create a best-in-class games studio. Join us!

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