SEO Analyst - Motorsports

About US

• Keyword Research: Conduct thorough keyword research based on intent to identify high-performing and relevant keywords for website content optimization.
  
• On-Page Optimization: Optimize website content w.r.t. Keywords density, , meta title, meta description, Heading Tags, contextual internal linkings, tags, and other on-page elements to align with targeted keywords based on SEO best practices for optimization.
  
• Content Strategy: Collaborate with content creators to develop SEO-friendly content that aligns with the overall strategy and meets the needs of the target audience.
  
• Analytics and Reporting: Monitor and analyze website performance using tools like Google Analytics. Provide regular reports on key SEO metrics, trends, and insights to stakeholders.
  
• Competitor Analysis: Stay informed about industry trends and competitor activities. Conduct regular analysis to identify opportunities for improvement and maintain a competitive edge.
  
• Tech SEO : Conduct technical site audits to identify issue like indexing, 404 error codes, improper rendering, low page load speed, broken links, etc. and suggest recommendations to resolve the same
  
• SEO Audits: Perform regular SEO audits to assess the effectiveness of existing strategies and recommend adjustments for continuous improvement.
  
• Proven experience as an SEO Analyst or in a similar role with Projects and case studies
  
• In-depth knowledge of SEO best practices, search engine algorithms, and ranking factors.
  

Requirements

• Effective communication skills including a solid understanding of English grammar and professional writing ability.
  
• Good Knowledge of Microsoft Office / Google Doc, sheet (particularly Microsoft Word, Google sheet and Doc).
  
• Good understanding of SEO and content management systems.
  
• Ability to work with large data sets.
  
• An ability to effectively multi-task in a deadline driven atmosphere.
  
• Outstanding ability to think creatively, and identify and resolve problems. Self-motivated and enjoys working in a fast-paced and results-driven
  
• Strong analytical skills and ability to understand, report and act on data. Innovative, inquisitive and effective problem solver.
  
• Communication to team on project development, timelines, and results
  
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
  
• Report to SEO Team Leads with successes, progress and project completion.
  
• Basic Knowledge of HTML.
  
• Ability to work on CMS to publish the content on the pages and fix the basic on page issues like Title, Description, Heading ( H1 to H6) , anchor text etc. The person should know how to do text formatting, table formatting and implementation of superscripts and subscripts in Google doc as well as in Microsoft word.
  
• Front-end auditing for published pages using the guidelines.