Social Media Manager

1 Month ago • 3 Years + • Social Media

Job Summary

Job Description

We are seeking a passionate and experienced Social Media Manager with a proven track record in the mobile gaming industry to lead our social media presence. Responsibilities include developing and executing content strategies to boost user engagement on platforms like Facebook, creating and implementing a social content calendar, managing daily social media activities (posting, analyzing performance, reporting), curating and overseeing online communities, collaborating with other teams, staying updated on industry trends, and leading creative efforts for customer experience. The ideal candidate will have 3+ years of experience in community management within gaming, strong social media expertise (Facebook, Instagram, X, TikTok), excellent communication skills, and a creative mindset.
Must have:
  • 3+ years Community Management experience in gaming
  • Social media expertise (Facebook, Instagram, X, TikTok)
  • Content creation & strategy
  • Community management & engagement
  • Excellent communication skills
  • Creative thinking & idea generation
Good to have:
  • Copywriting experience
  • CRM, support, or VIP team familiarity

Job Details

Description

We are looking for a talented, experienced, and social media-passionate Community Manager with a proven track record in the mobile gaming industry to lead our social media presence. The ideal candidate must excel in crafting engaging content according to monthly Gantt charts, managing online communities, and consistently generating creative ideas to drive user engagement through strategic approaches.

Responsibilities

  • Develop and execute content strategies to boost user engagement on social media platforms, focusing primarily on Facebook.
  • Create and implement a social content calendar, including writing copy, designing art mockups, and developing video storyboards.
  • Manage daily social media activities, such as posting, analyzing performance, and generating reports.
  • Curate and oversee communities on social channels, nurture positive relationships with followers, and manage online discussions, including social listening, responding to comments, and messages.
  • Collaborate with Marketing, Product, and Monetization teams to ensure alignment on all activities, events, and features communicated within the communities.
  • Keep abreast of industry trends, best practices, and emerging technologies to implement innovative strategies.
  • Lead creative efforts for customer experience (CX) requirements and support matters.

Requirements

  • 3+ years of experience in Community Management or a related role within the gaming industry.
  • Social media expertise: Proficient in social media management tools and content creation, with a strong understanding of current trends, best practices, SEO principles as they relate to various platforms, particularly Facebook, Instagram, X, and TikTok.
  • Creative thinker with the capacity to generate unique ideas and concepts.
  • Native-level proficiency in English and a deep understanding of American culture.
  • Excellent communication skills, keen eye for detail and visuals.
  • Ability to adapt writing style and tone for diverse purposes and audiences.
  • Experience as a copywriter - a big advantage.
  • Familiarity with CRM, support, or VIP teams - a big advantage.

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About The Company

Since 2019, Papaya has been committed to shaping the future of gaming through an innovative and forward-thinking approach to game development. We believe that gaming should be about more than just luck, which is why our games are designed to reward skill, strategy, and perseverance. 


Ranked by Dun’s 100 as one of the top 50 hi-tech companies in Israel to work for.

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