Copywriter - Freelance

The purpose of this role is to support conceptualizing and realizing ideas through a comprehensive use of language and the written word. They have the ability to think in a holistic way about how an idea comes to life through all creative channels of a consumer experience. Develops language and copy in short form and long form to establish the tonality of ideas alongside senior team members and management.

Job Title:

Copywriter - Freelance

Job Description:

Responsibilities

1. Creative planning & Execution management:

• Develop integrated creative concepts and content based on creative briefs.
• Regularly work with the Art Directors to toss ideas – contribute visual ideas, check how copy ideas can be dramatized visually, and write copy from visual ideas.
• Deliver omni-channel copywriting, including presentations, manifestos, scripts, everything digital, and content writing.
• Developing decks to present big ideas & creative works to clients using various techniques.
• Oversee the production process of specific creative ideas for various applications, including print, TVC, digital, social, radio, and other relevant media.
• Participate in and lead brainstorming sessions. Ideate, write and execute original and iconic creative concepts in response to client briefs, objectives, or goals

2. Quality assurance and operations:

• Review/check verbal aspects and all creative works to ensure they meet client cost/schedule/quality requirements (specifically, they can answer briefs and meet strategy) and give appropriate feedback to team members when necessary.
• Check the copy and layout to ensure they support each other and agree on a strategy.

3. Others:

• Follow through on advertising performance, being receptive to and participating in pre and post-testing research, if any.
• Keep up-to-date on clients’ marketing, products, consumers’ trends, competitors’ activities, and local culture so that effective and innovative advertising can be created.
• Assume responsibility for any other duties or projects which may be given.

Qualifications

Knowledge & experiences

• Minimum of 2 years working experience at a similar position in an advertising agency
• Understanding of Vietnamese literature from Classic to Modern times, Vietnamese folklore, myth, and mythology
• Good at using standard computer software of Word, Excel, PowerPoint, Google Slides & Keynote

Skills/Abilities

• Excellent writing & speaking skills in both Vietnamese and English
• Creative, innovative, flexible, able to quickly come up with concepts/ ideas
• Hardworking, can work under high pressure to meet deadlines
• Good teamwork player who can work independently and responsibly
• Possesses a high level of reliability, integrity, and personal ethics

Location:

Hanoi

Brand:

Time Type:

Full time

Contract Type:

Freelancer