Marketing Manager - Global Channels
3 skills required
Job Details
As part of the Growth Markets Marketing team, you will focus on delivering integrated marketing campaigns for new global channels. The primary focus is on optimising owned & earned marketing channels within DAZN and partner eco-systems, with the potential to add paid media campaigns at certain key points during launch and live sports seasons.
This is a hybrid role based in London, Hammersmith, with a minimum of 3 days a week required in the office. Periodic overseas travel may also be required.
Benefits include access to DAZN, 25 days’ annual leave (increasing by 3 days after 3 years), annual performance-related bonus, private medical insurance, life assurance, pension contributions up to 5%, family friendly community, free access for you and one other to our workplace mental health platform app (Unmind), learning and development resources and access to our internal speaker series and events.
You'll have the opportunity to:
- Deliver 360 marketing campaigns driving global reach, awareness, and acquisition for premium sports channel rights – primary focus on UK, with addition of priority global markets.
- Build and manage relationships with external channel partners.
- Manage campaign delivery including management of cross-functional execution teams (e.g. Social, Creative, Media, DAZN News, Legal, Product & Tech, Commercial).
- Manage the DAZN shop front and landing pages (including merchandising of upcoming events and product portfolio).
- Carry out budget management, including liaison with finance on CPA/ROAS results & forecasting.
- Report on campaign performance in weekly trading meetings and post campaign analysis.
You'll have:
- Experience in a marketing role - either agency or client side.
- Demonstrated hands-on experience running both on and offline marketing campaigns at scale.
- Have a strong understanding and experience in planning activity across owned, earned and paid channels, as well as partner marketing.
- Show understanding of the importance of a full funnel measurement framework.
- Experience in a rigorous, data-led environment with proven ability to drive results.
- Excellent attention to detail.
- Strong written and oral communication skills.
- Interest in sports and/or the media & OTT landscape.
At DAZN, we bring ambition to life. We are innovators, game-changers and pioneers. So, if you want to push boundaries and make an impact, DAZN is the place to be.
As part of our team,you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We're using world-class technology to transform sports and revolutionise the industry and we're not going to stop.
DAZN VALUES – THE ‘HOW’ IN WHAT WE DO:
AMBITIOUS – people who want to make a big impact and drive DAZN forward.
INVENTIVE – people with bright ideas who deliver great new experiences for our customers – and improvements for our business. People who come up with better, simpler ways of doing things.
PASSIONATE – people who are proud of our product, our content and our business – and love to shout about it. People who love what they do and show commitment every day.
BRAVE – people who take difficult decisions to help us focus on improving DAZN, our performance and our results.
SUPPORTIVE – people who know that we achieve more as a team than as individuals. People value inclusion and look out for each other, helping their colleagues enjoy their work and develop their careers. People who consider others before making decisions.
At DAZN, we are committed to fostering an inclusive environment that values equality and diversity, where everyone can contribute and have their voices heard. This means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities.
Everyone has the opportunity to make change and impact our DEI journey by joining our ERGs: Proud@DAZN, Women@DAZN, Disability@DAZN and ParentZone.
If you’d like to include a cover letter with your application, please feel free to. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience.
Our aim is to make our hiring processes as accessible for everyone as possible, including providing adjustments for interviews where we can.
We look forward to hearing from you.
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