Activation Assistant

2 Hours ago • All levels • $60,000 PA - $70,000 PA

Job Summary

Job Description

The Activation Assistant will join the Creative Activation team, responsible for setting up Dynamic Creative Optimization (DCO) campaigns across display, social, video, and other channels. The role involves various tasks like creative builds, dynamic feed mapping, report checking, and campaign QA. The ideal candidate should be detail-oriented, tech-savvy, and eager to learn about new platforms and technologies. Experience with Excel and working with large datasets is preferred. The role offers hands-on experience and deep understanding of platform operations and connections.
Must have:
  • Interest in the technical and operational aspects of digital media.
  • Experience working with excel.
  • Naturally inquisitive and problem-solving mindset.
  • Confident communicator.
  • Organized and able to meet deadlines.
  • Collaborative approach – enjoys working closely and flexibly with teams.
Good to have:
  • Experience working with QA (Quality Assurance) processes.
  • Experience with campaign management.
  • Experience working with data processing and analysis within excel.

Job Details

ArtBot.IO (part of Critical Mass)

Artbot.IO is a next-generation content orchestration platform that combines the art of creative and performance engineering, with technology enablement, AI, and a highly-scaled operational model to unlock automation and performance across the content supply chain. We specialize in data-driven, personalized creative solutions across digital channels, responding to a client’s business and marketing objectives to establish the value and efficiencies that can be derived through Dynamic Creative Optimization.

We are looking for an Activation Assistant to join our fast-growing and talented team here at Arbot. The Creative Activation team is responsible for the activation of DCO campaigns across channels (display, social, video and beyond), meaning the successful candidate will gain a great breadth of exposure across platforms and tech.

The ad ops team at Arbot is split into a number of client ‘pods’. As an ad ops assistant you will be joining one of these pods, meaning that alongside a handful of others, you will be working across the campaign set ups for a number of key clients. As an assistant, you will be on hand to help out with a range of tasks during the campaign activation process . These tasks can range from creative builds, dynamic feed mapping, report checking, campaign QA, the list goes on…

Even though there are a variety of tasks – a common thread across them all is a need to be detailed and tech-savvy. Therefore the ideal candidate will have an excellent eye for detail, a methodical + technicallyled approach to a task, and will be hungry to learn about new platforms and tech. From a campaign set up perspective – the platforms and tools used to set up DCO campaigns are often excel based, so having some experience with excel, and being excited by working with large data sets would be preferred.

Joining the ad ops team at Arbot is a fantastic opportunity for someone new to the industry who is looking to gain hands on experience and a deep understanding of how the various platforms work and connect.


You Will:

Accuracy & Quality Assurance 

  • Ensure flawless execution of all ad campaigns by adhering to quality assurance processes.
  • Follow established procedures and provide feedback for improvement.
  • Minimize errors and prevent costly mistakes through attention to detail and commitment to precision.

Technical Excellence

  • Develop deep knowledge of all tools and systems used in the creative activation process, including DoubleClick Studio, Sizmek, and in-house platforms.
  • Support the activation of ad campaigns and troubleshoot technical issues effectively.
  • Contribute to the smooth operation of the creative activation team through strong technical capabilities.

Team Development & Collaboration

  • Actively contribute to team collaboration, knowledge sharing, and self-development.
  • Participate in meetings, brainstorming sessions, and problem-solving discussions.
  • Support team members across client accounts and work toward managing your own accounts independently.

Trusted Expert

  • Build and share knowledge of ad operations and industry best practices.
  • Provide setup recommendations and communicate technical insights effectively to internal teams and clients.
  • Establish trust and credibility through valuable guidance and strong interpersonal skills.

You Have:

  • Interest in the technical and operational aspects of the digital media landscape
  • Experience working with excel
  • Naturally inquisitive and problem solving mindset
  • Confident communicator
  • Organized and ability to meet agreed deadlines
  • Collaborative approach – enjoys working closely and flexibly with members of their own and other teams
  • Experience working with QA (Quality Assurance) processes preferred
  • Experience with campaign management preferred
  • Experience working with data processing and analysis within excel preferred

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible! Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 3 days a week.

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About The Company

Critical Mass is a team of 1,800 inspired folks based in 12 offices around the world, providing full-service digital capabilities for the greatest brands on Earth. Our secret sauce is our uncompromising design standards, our relentless focus on customers, and an ability to put powerful new technologies to work for our clients.


We work with the best—Apple, Nike, Mars Wrigley, Nissan, Diageo, Airbnb, BMW, BNY Mellon, Johnson & Johnson, and many more—brands who strive for connected digital ecosystems and unparalleled experiences. We help them get there by gaining deep insight into their consumers and orchestrating data, AI, design, media, and tech stacks around human stories.


We’re a global agency founded in Canada, but digital is our home. If you know us, then you know we’re a special, quirky place that attracts big talent and tiny egos. (We actually give out a “so f-n nice” award—lots of them). But just because we’re friendly doesn’t mean we’re not a force to be reckoned with. We’re driven. Relentless. And we live our values. We’re Critical Mass, but our friends call us CM. Please call us CM!

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