Brand Manager

5 Days ago • All levels • $65,000 PA - $125,000 PA

Job Summary

Job Description

Relic Entertainment is looking for a Brand Manager to shape and share stories behind their games. The Brand Manager will collaborate with developers, senior brand leaders, and the community team to develop and execute marketing strategies. This role involves defining brand positioning, guiding campaign execution, and ensuring messaging resonates with players. The Brand Manager will work closely with leadership to align marketing and development efforts. Responsibilities include developing marketing plans, understanding game features, leading asset planning, and ensuring communications align with brand values. The role also involves using player insights to inform strategy and supporting media and influencer planning. This position requires managing reporting, copywriting, and asset distribution, ensuring alignment with player expectations and industry trends.
Must have:
  • Experience in video game marketing as a Product or Brand Manager.
  • Manage global campaigns and work cross-functionally with teams.
  • Strong communication skills for idea presentation and team alignment.
  • Ability to understand industry trends and set marketing KPIs.
Perks:
  • Extended benefits package.
  • RRSP/DPSP matching program.
  • Annual paid holiday studio closure.
  • Health and Wellness Spending Account.
  • Employee and Family Assistance Program.

Job Details

Relic is an award-winning developer of genre-defining strategy games including Dawn of War, Company of Heroes, and Age of Empires IV. We have delivered rich interactive experiences for over 25 years, and we’re proud to continue making games that bring joy to our players.    


Are you passionate about games and storytelling? Relic Entertainment is looking for a Brand Manager to help shape and share the stories behind our games with players around the world. In this role, you’ll collaborate with developers, senior brand leaders, and our community team to build and execute thoughtful, player-focused marketing strategies.

 

You’ll play a key role in defining brand positioning, guiding campaign execution, and ensuring our messaging resonates with millions of fans. Working closely with Relic’s leadership, you’ll help align marketing and development efforts to meet and exceed player expectations.

 

As Brand Manager you will…

  • Partner with brand and leadership teams to develop and implement strategic marketing plans across multiple products, from launch through live service
  • Become a product expert—collaborate with development teams to understand game features, identify promotional opportunities, and support decision-making
  • Lead multi-channel asset planning, production, and go-to-market execution with internal and external partners
  • Work with our Community team to ensure communications reflect brand values and connect meaningfully with our audience
  • Use player and market insights—gathered through research and collaboration with internal and external teams—to inform strategy and messaging
  • Support media and influencer planning by contributing to agency briefs and campaign development
  • Manage a variety of brand-related tasks, including reporting, copywriting, platform updates, and asset distribution


You’re a good fit if you have…

  • Experience in video game marketing—ideally in the PC or console space—as a Product, Marketing, or Brand Manager
  • A track record of managing global campaigns and working cross-functionally with Creative, PR, Community, Analytics, and Events teams
  • Strong communication skills, with the ability to present ideas clearly and build alignment across diverse teams
  • The ability to understand industry trends, to set relevant marketing KPIs, and use analytics to measure performance 
  • A collaborative spirit and a desire to grow with a team that values creativity, curiosity, and player-first thinking


Are you Game? We'd  like to hear from you! 

We are proud to be an equal-opportunity employer and value our diverse workplace. We strongly encourage applications from women, Indigenous and racialized peoples, LGBTQ2S+ individuals, and people with disabilities. Our studio is made up of people with a wide variety of backgrounds and life experiences because it makes us better, and helps our games tell stories to our whole audience.   

 

Compensation

The salary range for this position in British Columbia is based on a 40-hour work week: 


Mid $65,000 - $90,000

Senior $90,000 - $125,000


The salary offered will be determined based on numerous relevant business and candidate factors including, for example, knowledge, skills and competencies, and business or organization needs.

 

Why join Relic?

Relic offers an extended benefits package, RRSP/DPSP matching program (subject to eligibility requirements), and annual paid holiday studio closure. We put a huge priority on mental and physical wellbeing: each Relican has access to an annual Health and Wellness Spending Account, as well as an Employee and Family Assistance Program providing access to resources and support around mental health, financial well-being, family care, elder care, and more.

 

Relic respectfully acknowledges that we're located on the traditional, ancestral and unceded territory of the Coast Salish Peoples, including the territories of the xʷməθkʷəy̓əm (Musqueam), Swx̱wú7mesh (Squamish), and səlilwətaɬ (Tsleil-Waututh) Nations

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About The Company

We are an award-winning developer of genre-defining games like Homeworld, Dawn of War, Company of Heroes, and Age of Empires. We have delivered rich, thoughtful strategy games throughout our history and our vision is to continue making games that people love to play.

We have a culture of kindness, transparency, and play. There is a lot of heart and passion at this studio – we get to work on projects we’re proud of and we work hard to be the best at what we do. We are curious, we strive for excellence, we build on each other’s ideas, and we celebrate each other’s great work. Relicans organize movie nights, game tournaments, life drawing, community and charity events, and more. Basically, we believe that good work starts with a community you’re excited to spend your day with, both in and out of the studio.

We love creating and playing games. We value ideas and innovation so every title we deliver is a reflection of our entire teams’ talents and passions. Being part of the SEGA family gives us access to the resources to enable us to build on our legacy of innovation. We have the best of two worlds: the autonomous, entrepreneurial spirit and talent of an indie developer combined with the extensive reach of a large publisher. The story of Relic is ours to create.

Relic respectfully acknowledges that we work on the traditional, ancestral, and unceded territory of the Coast Salish Peoples, including the territories of the xʷməθkwəy̓əm (Musqueam), Skwxwú7mesh (Squamish), and Səl̓ílwətaʔ/Selilwitulh (Tsleil-Waututh) Nations.

Vancouver, British Columbia, Canada (Hybrid)

Vancouver, British Columbia, Canada (Hybrid)

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