CRM Coordinator

3 Months ago • All levels

Job Summary

Job Description

The CRM Coordinator at Aristocrat Interactive will manage CRM projects and marketing activities, monitor campaign performance, and compile reports on CRM statistics (deliverability, open and click rates). Responsibilities include optimizing customer journeys, utilizing customer list management for A/B testing and segmentation, building CRM email templates and marketing materials, and implementing automated CRM programs. The ideal candidate will possess excellent project management, time management, and problem-solving skills, with strong attention to detail. Experience with HTML editing, Excel, and potentially WordPress and Canva is advantageous.
Must have:
  • Manage CRM projects & marketing activities
  • Monitor campaign performance & compile reports
  • Optimize customer journeys & A/B testing
  • Build CRM templates & marketing materials
  • Implement automated CRM programs
  • Excellent project & time management skills
Good to have:
  • HTML editing experience
  • WordPress & Canva proficiency
  • BA/BSc in Marketing

Job Details

Aristocrat Interactive is looking for a highly motivated CRM Coordinator.

  • Manage execution of all CRM projects and marketing activities.

  • Performing end-to-end monitoring of campaign execution & performance.

  • Compiling and presenting reports on CRM stats – deliverability, open and click rates etc.

  • Optimizing customer promotional journeys and experience.

  • Utilize customer list management skills for A/B testing and segmentation to discover best practices within each customer segment

  • Build & Create CRM email templates and marketing materials.

  • Implementing of automated CRM programs for agreed campaigns.

  • Aspire Global employees are adequately trained in Responsible Gambling in order to protect customers from harm following the relevant licensing objectives.

What We're Looking For

  • Good written and verbal English.

  • BA/BSc. in Marketing or equivalent – an advantage.

  • Experience in editing HTML as well as being competent in Excel.

  • Excellent project management, time management and problem-solving skills.

  • High attention to details and ability to effectively plan work tasks to meet deadlines. Strong initiative.

  • You are responsible, detail oriented, well organized and independent, whilst also being able to learn quickly.

  • Strong problem- solving capabilities with ability to see the big picture while maintaining high attention to detail.

  • Experience with WordPress for website updates and management – an advantage.

  • Proficiency in Canva for design and content creation – an advantage.

  • Ability to adapt to a fast-paced, dynamic work environment.

  • You are a multi-tasking master, possess great interpersonal skills & are a team player!

Company Summary

Aristocrat Interactive  

Aristocrat Interactive is Aristocrat Leisure Limited’s (ASX:ALL) regulated online Real Money Gaming (RMG) business and was formed in 2024 when the Anaxi and NeoGames businesses (Anaxi, NeoGames, Aspire Global, BtoBet, and Pariplay) came together.  The business is an industry leader in content and technology solutions for online RMG, with a full-service offering that includes content, proprietary technology platforms and a range of value added services across iLottery, iGaming and Online Sports Betting (OSB). 

About Aristocrat

Aristocrat Leisure Limited (ASX: ALL) is a leading gaming content creation company powered by technology to deliver industry-leading casino games together with mobile games and online real money games, collectively entertaining millions of players worldwide, every day. Headquartered in Sydney, Australia, Aristocrat has three operating business units, spanning regulated land-based gaming (Aristocrat Gaming), social casino (Product Madness) and regulated online real money (Aristocrat Interactive). Our team of over 8,500 people across the globe are united by our company mission to bring joy to life through the power of play.

Our Values

  • All about the Player

  • Talent Unleashed

  • Collective Brilliance

  • Good Business Good Citizen

Travel Expectations

None

Additional Information

Depending on the nature of your role, you may be required to register with the Nevada Gaming Control Board (NGCB) and/or other gaming jurisdictions in which we operate.

At this time, we are unable to sponsor work visas for this position. Candidates must be authorized to work in the job posting location for this position on a full-time basis without the need for current or future visa sponsorship.

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About The Company

Aristocrat Leisure Limited (ASX: ALL) is a leading gaming content creation company powered by technology to deliver industry-leading casino games together with mobile games and online real money games, collectively entertaining millions of players worldwide, every day. Headquartered in Sydney, Australia, Aristocrat has three operating business units, spanning regulated land-based gaming (Aristocrat Gaming),social casino (Product Madness)and regulated online real money (Aristocrat Interactive). Our team of over 8,500 people across the globe are united by our company mission tobring joy to life through the power of play.For further information visit the Group's website at

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