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Global Product Marketing Manager (Multiple Positions)

New York, United States (On-site)

Global Product Marketing Manager (Multiple Positions)

1 Month ago • 5-7 Years • Monetization • $236,038 PA - $244,889 PA

About the job

3 skills required for this role

Add these skills to join the top 1% applicants for this job

data-analytics

cross-functional

talent-acquisition

Job Description

ByteDance is seeking Global Product Marketing Managers to contribute to its growing ads measurement capabilities. Responsibilities include providing market intelligence, developing go-to-market strategies, analyzing product adoption and market reactions, collecting client feedback, and educating internal teams. The ideal candidate will have extensive experience in designing measurement plans, analyzing experimental results, evaluating methodologies, and consulting on measurement solutions such as Marketing Mix Modeling and Multitouch Attribution. International travel up to 10% is required. This role demands a deep understanding of data analysis, statistical methods, and the advertising landscape.

Must have:

Master's degree or Bachelor's with 5 years experience
2 years experience in designing measurement plans
2 years experience analyzing experimental results
2 years experience evaluating measurement methodologies

Perks:

Medical, dental, and vision insurance
401(k) savings plan with company match
Paid parental leave
Paid time off
10 paid holidays

Responsibilities

About ByteDance Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content. Why Join Us Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible. Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve. Join us. About the Team Our team plays a crucial role in ensuring the company’s success. We seek people who are willing to learn and put in the effort to solve problems. Our challenges are not your regular day-to-day problems - you’ll be part of a team that’s developing new solutions to new challenges. It’s working fast, at scale, and we’re making a difference. We are looking for talents to join us on this exciting journey! Responsibilities Provide Product and Engineering teams with market intelligence and analysis to identify global ads measurement pain points and revenue opportunities and form business requirements and influence the decisions around new product development. Conduct measurement across markets by implementing meta studies to deeply understand product adoptions, market reactions and impact. Create go-to-market strategy for ads measurement product and ensure flawless execution and operations against the strategy. Collect and distill client feedback on existing measurement product and drive revenue and adoption for existing products. Educate internal cross-functional teams on the competitive landscape and provide market intelligence to help advise global measurement strategy.

Qualifications

Must have a Master's degree in Computer Science, Engineering (any), Information Technology, Management, Data Analytics, Business Analytics, Statistics, Mathematics, Marketing, or a related field, and 2 years of related work experience; OR a Bachelor’s degree in Computer Science, Engineering (any), Information Technology, Management, Data Analytics, Business Analytics, Statistics, Mathematics, Marketing, or a related field, and 5 years of post-bachelor's, progressive related work experience. Of the required experience, must have 2 years of experience in each of the following: Designing measurement plan, performance measurement metrics, and media effectiveness learning agenda to drive progress on business KPIs; Analyzing and interpreting results from experimental design, standard experimental design, randomized control test, data-driven statistical analysis, and attribution analysis to gain insights that inform media strategies and business decisions; and Evaluating methodology, data integrity, and statistical soundness of external measurement and providing consultations of measurement solutions including Marketing Mix Modeling, Multitouch Attribution, and Foot traffic analysis. Travel Requirement: International travel required up to 10%. Type: Full time, 40 hours/week Location: New York, NY Salary Range: $236038 - $244889 per year To Apply, click the apply button below. Contact lpresumes@bytedance.com if you have difficulty submitting resume through the website. ByteDance Inc. is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At Bytedance, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too. ByteDance Inc. is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at lpresumes@bytedance.com. #LI-DNI #IND-DNI

Job Information

【For Pay Transparency】Compensation Description (Annually)

The base salary range for this position in the selected city is $236038 - $244889 annually.​
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.​
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).​
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.​
For Los Angeles County (unincorporated) Candidates:​
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:​
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;​
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and​
3. Exercising sound judgment.​