Influencer Marketing Manager

1 Month ago • 3 Years + • Marketing

Job Summary

Job Description

Lead and manage a team of 5 Affiliate Coordinators to drive the growth of Easygo's affiliate program. Responsibilities include identifying and onboarding affiliates, building relationships, optimizing campaigns for increased traffic and revenue, and ensuring strong cross-departmental collaboration. The role requires strong leadership, data analysis, and affiliate marketing expertise. The successful candidate will be responsible for achieving business objectives, managing team performance, and providing regular reporting to stakeholders. They will also need to stay abreast of industry trends and competitor activities.
Must have:
  • Lead affiliate team & achieve business goals
  • Identify affiliate opportunities & expansion needs
  • Develop & maintain effective cross-departmental processes
  • Break down goals into actionable tasks & distribute workload
  • Track & evaluate team member performance, provide feedback
  • Build & nurture relationships with affiliates
  • Ensure timely & accurate reporting
  • Review & refine internal workflows
  • Handle daily partner/affiliate communication
  • Analyze campaigns & identify areas for improvement
  • Stay updated on industry trends and competitors
Good to have:
  • Affiliate program management experience
  • Familiarity with affiliate tracking platforms
  • Experience in crypto and iGaming industries
Perks:
  • Two full-time baristas
  • Daily catered breakfast
  • Snack bar & drinks fridges
  • Massage Wednesdays
  • Team budgets for lunches & activities
  • Fun office environment
  • State-of-the-art end-of-trip facilities
  • EAP access
  • Learning & Development platform
  • Paid volunteer day
  • Flexible working hours

Job Details

Lead and influence in the Affiliate space at Easygo!

What's in It for You:
This is a unique opportunity to be part of something truly exciting. We are seeking a hands-on Affiliate Manager to lead a team of 5 Affiliate Coordinators, and help shape the strategy of the team that are aligned to company goals.  

Sitting within the Marketing team, this is a fast paced role in a unique industry where you will get to take on a key leadership role in driving the growth and success of our affiliate program.

Your Role with Us:
As an Affiliate Manager at Easygo, your primary mission is to lead a high-performing affiliate team, ensuring strong relationships with partners who connect our brand to a broader audience. 

By strategically identifying, onboarding, and collaborating with affiliates, you will play a crucial role in boosting traffic, driving customer acquisition, and maximizing revenue. 

In this dynamic and competitive industry, your leadership will be instrumental in strengthening our market position and achieving long-term business objectives.

Who are we?
At Easygo we proudly stand as a prominent service provider to a powerhouse of brands within the iGaming industry, including Stake.com, Kick.com and Twist Gaming. 

Our commitment to placing our clients and their communities' entertainment at the forefront of everything we do, has solidified us as the ultimate online service provider for entertainment companies. Headquartered in the beautiful city of Melbourne, our growth has been remarkable. From humble beginnings to a thriving workforce of over 500+, we've expanded not only in numbers but in ambition. There really is something for everyone here, whether you work in Tech, Marketing, Operations, Mathematics or Design, we are sure to have something for everyone.

Click play, on your career today!

What you will do:

  • Lead the affiliate team to achieve the business objectives, ensuring alignment with company goals.
  • Identify opportunities for team expansion and propose hiring needs to meet evolving goals and demands.
  • Develop and maintain clear processes to facilitate effective cross-departmental collaboration when necessary.
  • Break down goals set by top management into actionable tasks, ensuring efficient workload distribution and process implementation within the team.
  • Regularly track and evaluate individual team member contributions, conducting performance reviews and providing feedback to top management.
  • Conduct regular one-on-one check-ins with team members to assess progress, address concerns, and provide support.
  • Build and nurture relationships with affiliates to drive traffic, customer acquisition, and revenue growth.
  • Ensure timely and accurate reporting on team progress, affiliate campaign performance, and overall outcomes to stakeholders.
  • Continuously review and refine internal workflows to improve efficiency, scalability, and overall team performance.
  • Handle day to day engagement and communication with partners and affiliates.
  • Analyse affiliate marketing campaigns and traffic sources to identify areas for improvement.
  • Stay informed about the competitive landscape, including industry trends and competitor affiliate programs.

What you will bring:

  • Minimum 3 years of proven experience in affiliate marketing, digital marketing, or a related field.
  • Strong background in analyzing campaign performance and optimizing to meet KPIs.
  • Experience leading and managing a team, with a track record of achieving targets and driving growth.
  • Strong leadership skills, including the ability to motivate and mentor a team.
  • Strong data analysis skills, with the ability to create reports and actionable insights.
  • Experience collaborating with cross-functional teams such as marketing, product and Design.

Bonus points if you also have:

  • Hands-on experience managing affiliate programs, including recruitment, onboarding, and performance tracking would be advantageous.
  • Familiarity with affiliate tracking platforms would be advantageous
  • Experience working in competitive industries such as crypto and iGaming.

Some of the perks of working with us:

  • Two full-time Baristas who will make you coffee, tea, fresh juices & smoothies!
  • Daily catered breakfast
  • Snack Bar and help yourself drinks fridges on every floor
  • Massage Wednesdays - we get professionals to do this!
  • Team budgets for lunches and activities to celebrate achievements
  • Fun office environment with pool tables, table tennis and all your favorite gaming consoles
  • State-of-the-art end-of-trip facilities
  • EAP access for you and your family
  • Learning & Development platform with over 9,000 courses
  • Paid volunteer day
  • Flexible working hours

We believe that the unique contributions of everyone at Easygo are the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. We are passionate about providing a workplace that encourages great participation and an equal playing field, where merit and accomplishment are the only criteria for success.

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About The Company

Easygo is a well-established global tech startup, we pride ourselves on being early adopters, progressive in our approach and adaptable to the ever-changing technology landscape. Our core focus is in the online gaming space building well-designed casino games, crypto platforms, and sportsbooks built on our "provably fair"​ algorithms. The products we build are used by millions of people around the world including Drake and you’ll see their logos on an EPL team, the UFC, advocated by e-gamers and in a number of other sporting places.

The last 2 years have been huge for us, we have grown from 20 to 100+ team members. Whilst the products that we build are global we have two amazing offices in the same building in the heart of the CBD with all the bells and whistles you could ever want. Including an in-house barista, pool, and table tennis tables, PS5 and Nintendo Switches, a meditation room, help yourself drinks fridge and snack wall, catered breakfast daily, weekly massages and team lunch. 

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