Lead Analyst - Ad Monetization

Our Story

Building a new company in the recession of 2007 was no ordinary task. Yet with passion and foresight, we charted our course, helping to transform the way consumers engage with their phones.
Over the last 17 years, InMobi has built a global Advertising Platform that powers our customers’ growth by helping them engage their audiences and drive real connections.
InMobi has also built a second unicorn, Glance, which is advancing digital consumption and creating a new wave of disruption. Present on 400M devices across India, SEA, Japan and the US – Glance is one of the largest content platforms globally with~200M daily active users.

Who we are & What do we do?

InMobi Group’s mission is to power intelligent, mobile-first experiences for enterprises and consumers. Its businesses across advertising, marketing, data and content platforms are shaping consumer experience in a world of connected devices. InMobi Group has been recognized on both the 2018 and 2019 CNBC Disruptor 50 list and as one of Fast Company’s 2018 World’s Most Innovative Companies.

What’s the InMobi family like?

Consistently featured among the “Great Places to Work” in India since 2017, our culture is our true north, enabling us to think big, solve complex challenges and grow with new opportunities. InMobians are passionate and driven, creative and fun-loving, take ownership and are results-focused. We invite you to free yourself, dream big and chase your passion.

What can we promise?

We offer an opportunity to have an immediate impact on the company and our products. The work that you shall do will be mission critical for InMobi and will be critical for optimizing operations, working with highly capable and ambitious peer groups. At InMobi, you get food for your body, soul, and mind with daily meals, gym, and yoga classes, cutting-edge training and tools, cocktails at drink cart Thursdays and fun at work on Funky Fridays. We even promise to let you bring your kids and pets to work.

Position Summary

Lead Analyst - Ad Monetization 

The position would roll into InMobi Consumer Platform ( ICP) Programmatic Delivery, based in Bangalore. He/ she would be completely responsible for managing and delivering Programmatic Revenue for Glance O&O properties and related inventory. He/she is expected to work closely with both external stakeholders (OEM, DSPs, Publishers) as well as internal (Product, Engineering and Sales) to drive cross functional support to maximize revenue delivered for Glance O&O properties. He/ she would have to help with supply onboarding, demand activation, pricing optimization, product/ tech liaising exercises. The role would involve deep diving into complex data sets to identify actionable insights that drive day to day business decisions.

Looking for: We are looking for sharp, analytical and growth-oriented professionals who can solve complex problems in a structured manner, have experience of working in cross functional roles and develop close strategic relationships with key clients in the mobile programmatic ecosystem, while proactively and clearly communicating data and insights to Product teams and to global leadership.

 Key Responsibilities

• Analyze revenue data to find actionable insights that could lead to productive business decisions and new opportunities
• Own monthly reporting across portfolio; share weekly updates on impact of product changes on revenue, new partners addition, etc. 
• Collaborate with Product and key stakeholders on Ad strategy to maximize monetization on different real estates
• Own supply and pricing optimizations to drive higher Monetization for O&O inventory
• Be Subject Matter Expert (SME) on Ad policies, Dos/Don’ts on Ad implementation
• Provide feedback to the product team in designing better products/features by communicating market requirements

What do we require from you

• 3 - 5 years of experience in a role in data analysis from programmatic/ad tech background
• B.Tech/ MBA or B.Sc in Statistics, Mathematics, or other quantitative or analytical field
• Functional Area: Account Management

 Ideal candidates must possess

• Proficiency in the AdTech ecosystem, online measurement, ad-operations, delivery and measurement platforms
• Well versed with monetization technologies using Prebid, Mediation, Header Bidding, Open Auction etc
• An attitude to figure things out for oneself, pick up every task that contributes to his/her role and a problem-solving attitude
• Exceptional analytical skills, and hand on experience on handling large data using analytic tools, like Looker Studio, Power BI, Google Analytics, etc
• Excellent relationship management skills, communication, attention to detail, analytical mindset, technical aptitude with a medium level understanding of the digital ad marketplace
• Ability to work across different global cultures and in a matrix style environment.