Marketing Generalist

1 Month ago • All levels • Marketing

Job Summary

Job Description

Lunar Academy seeks a Freelance Marketing Generalist to plan, execute, monitor, and administer marketing activities. Working under the Senior Marketing Manager, this role involves leading specific campaigns and projects. Responsibilities include collaborating with internal teams on marketing campaigns aligned with sales goals, creating engaging content across various platforms (social media, email, etc.), monitoring campaign performance, engaging with audiences, and conducting social listening to optimize strategies. The ideal candidate possesses strong communication, writing, and social listening skills, is highly organized, detail-oriented, and skilled in content creation (graphic design, photo/video editing). Familiarity with SEO, email marketing, and analytics tools is also essential.
Must have:
  • Strong communication & writing skills
  • Highly organized & detail-oriented
  • Skilled in content creation (graphic design, video editing)
  • SEO, email marketing & analytics knowledge
  • Social media marketing expertise
  • Campaign planning & execution

Job Details

Lunar Academy is an online learning platform powered by concept art and illustration studio Mooncolony. We were founded in 2023 with the mission to give artists the skills to make it in the games industry and turn their passion into a successful career.

Now we’re looking for an an independent and versatile Freelance Marketing Generalist to work with us to help plan, execute, monitor and administrate marketing activities. They’ll work under the guidance of the Senior Marketing Manager and take the lead on specific campaigns and projects.

We’re looking for someone with a passion for creating compelling content, an excellent grasp of marketing fundamentals, and meticulous attention to detail. A creative flair and a positive, pro-active attitude are important, as are exceptional organisational skills.

What You’ll Be Doing:

  • Collaborating with internal teams to plan, execute, and manage marketing campaigns that align with sales goals and content activities.
  • Creating and publishing engaging content across social media, email, and other platforms, ensuring consistency with the brand and content calendar.
  • Monitoring campaign performance, engaging with audiences, and conducting social listening to gather insights and optimize strategies.

What We’re Looking For:

  • Creative thinker with strong communication, writing, and social listening skills.
  • Highly organized, detail-oriented, and able to manage multiple projects in a fast-paced environment.
  • Skilled in content creation, including graphic design (Canva, Adobe Suite), photo/video editing, and digital media formats.
  • Familiar with SEO, email marketing (e.g., Mailchimp), and analytics tools (e.g., Google Analytics, social insights).

Scope of Work:

  • Start Date: ASAP.
  • Approx 3 days per week

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About The Company

Mooncolonyis a premium concept art and illustration studio. In just five years we’ve worked with some of the biggest names in video game development around the globe to produce world-class artwork and illustrations.Our team is composed of outstandingly talented individuals who have devoted their careers to creating exceptional art. We all share the same passion, enthusiasm, and high standards, but we’re also just a bunch of friends having fun together, working on some of the most exciting projects around.

Cambridge, England, United Kingdom (Remote)

Cambridge, England, United Kingdom (On-Site)

Cambridge, England, United Kingdom (Remote)

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