Marketing Senior Associate

Purpose of Job

Work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution.You will  implement the integrated marketing strategy for the firm and centrally manage marketing campaigns. Generate and implement innovative ideas and solutions within the area of responsibility in collaboration with team members to enhance service offerings.

Role Description

Responsibilities: 

• Develop marketing/project action plans, culminating out of the various strategies for the relevant line of service/ key internal clients

• Brief and liaison with marketing managers to ensure the plan encompasses all aspects required i.e.: PR, online, internal communication, event management

• Project management of the marketing/project plan and implementation of relevant elements within that plan, ensuring all deadlines are met

• Assist in the marketing of thought leadership pieces for the Line of Service/Industry. This involves being able to work with a wide array of people to identify key issues, ensuring timelines

are met and assist in briefing the studio as well as the various specialists (web, media etc.) for the final product

• Liaise with Digital Presence team on campaign performance reports, and present value the reports of all marketing campaigns to business

• Active participation in internal and external calls to understand upcoming projects or campaigns.

• Handle ad hoc projects as required

• Understanding and continuously maintaining an in-depth knowledge of the issues affecting industries relevant to the Line of Service/Key clients

• Ensure timely requests to the Research team for competitor intelligence to enable impactful marketing efforts

• Build professional relationships within different industries to understand business needs in area/s of responsibility

• Proactively provides innovative ideas and opportunities to the marketing teams 

• Brief and liaise with the digital content specialist on social media messages, project manage timing with the digital team to ensure marketing project objectives are met

• Reputation management by raising any potential reputational issues for PwC Africa on social media to the brand communications team.

• Participate in team meetings and brainstorming session

• Update marketing spreadsheets and databases

Key Competencies and Attributes

Knowledge, skills and abilities

• A team player with interpersonal skills

• A passion for marketing, branding and business development

• Clear competencies and abilities associated with developing multi-channel integrated marketing campaigns with sustained, measurable impact

• High level of self-direction, problem solving and decision making

• Strong written and verbal communication skills

• Strong project management skills and ability to multitask or prioritise under pressure

• The ability to effectively cope with accelerating changes as

• required in a dynamic market and organisation adjusting programs on an as-needed basis

• Able to work in a team and build relationships at all levels within the organisation

Qualification & Experience

Requirements

• Bachelor's degree or equivalent experience.

• 3+ years related full time experience in marketing, brand or client services environment.

• Must have a strong understanding of customer service standards.

• Must have strong critical thinking skills.

• Working knowledge of social media platforms.

• Prior experience in building email and social media campaigns.

• High attention to detail.

• Project management skills

Nice to have

• Ability to direct and produce video

• Ability to identify voice over artists