Partnerships Manager
Job Summary
Job Description
The Partnerships Manager will be responsible for developing and executing Flow’s partnership strategy to build brand equity and enhance the resident & guest experience. This includes identifying, evaluating, and executing innovative partnerships across various sectors, securing sponsorships for the editorial magazine "The Flow Trip", and developing co-marketing campaigns. The role requires collaboration with internal stakeholders and includes identifying revenue-generating opportunities. The manager will also provide strategic insights to leadership on new products and services. They will be responsible for achieving monthly goals and managing the CRM platform.
Must have:
- 5+ years of experience in partnerships or related fields.
- Proven ability to secure sponsorship deals.
- Strong understanding of brand alignment.
- Excellent negotiation and relationship management skills.
- Strong analytical skills and hands-on execution abilities.
4 skills required
Job Details
At Flow, we’re redefining hospitality by blending design, community, and sustainability into every experience we create. We believe in crafting spaces that invite authentic connections, whether someone stays with us for two nights, two weeks, or two years. Our work spans real estate, property management, hospitality, food & beverage, and even our own publication, Flow Trip. We're not just about places to stay — we're about creating a sense of belonging, fostering innovation, and empowering those who share our vision for a more connected world.
About the Role
We are seeking a dynamic and strategic Partnerships Manager to join our team. This role will be instrumental in defining and executing Flow’s partnership strategy to build brand equity, expand our product offering, and enhance the resident & guest experience. Additionally, this person will play a crucial role in securing sponsorships for our editorial magazine, The Flow Trip, and developing them into meaningful partnerships that create mutual value for both Flow and it's partners.
Responsibilities
- Identify, evaluate, and execute innovative partnerships across wellness, retail, F&B, tech, and community organizations to enhance Flow’s brand and resident experience.
- Secure sponsorships for The Flow Trip and cultivate long-term brand partnerships that align with Flow’s mission and business objectives.
- Develop co-marketing campaigns with partners to drive awareness, engagement, and adoption.
- Collaborate with internal stakeholders across product, marketing, legal, and finance to maximize the impact of partnerships.
- Explore and implement growth strategies to increase brand awareness and attract and retain new residents across Flow’s properties.
- Identify revenue-generating opportunities through partnerships, including innovative monetization models.
- Achieve monthly goals and prepare a reports highlighting numbers/growth, and key learnings—including consistent management of the CRM platform
- Provide strategic insights to Flow’s leadership on new products and services that enhance the brand and resident experience.
Qualifications
- 5+ years of experience in business development, partnerships, sponsorship sales, or related fields within consumer tech, hospitality, media, or lifestyle brands.
- Proven ability to source, pitch, and close sponsorship deals, particularly in the media or editorial space.
- Strong understanding of brand alignment and ability to structure deals that drive long-term value for both Flow and its partners.
- Entrepreneurial mindset thrives in solving first-of-its-kind challenges and developing new business models.
- Passion for culture, trends, and aspirational lifestyle brands, with a keen sense of what resonates with target audiences.
- Excellent negotiation and relationship management skills, with experience working with senior executives and decision-makers.
- Strong analytical skills, with the ability to assess partnership impact and drive measurable business outcomes.
- Hands-on execution abilities and a track record of delivering successful partnerships and sponsorships.
If you are a creative, results-driven partnerships professional with a talent for securing sponsorships and building impactful collaborations, we’d love to hear from you.
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