Senior Overseas Channel Marketing Manager - Anime/Manga

2 Months ago • 3 Years + • Marketing

Job Summary

Job Description

As a Senior Overseas Channel Marketing Manager specializing in the Anime/Manga (二次元) market, you'll drive user growth for Level Infinite's games. Responsibilities include user growth strategies, overseeing ad campaigns, creating engaging content, analyzing data, and exploring innovative marketing approaches across platforms like Google and Facebook. You'll need proven experience in overseas game marketing, creative content development, and data analysis, along with fluency in English. The role requires expertise in utilizing MMP tools and channel APIs for campaign optimization and a strong understanding of the Anime/Manga game market.
Must have:
  • 3+ years in overseas game marketing
  • Experience with Google, Facebook ads
  • Content creation & marketing skills
  • Data analysis & MMP tool expertise
  • Fluent English
Good to have:
  • Experience with other small languages
  • Anime/Manga game marketing expertise

Job Details

团队介绍

Level Infinite 是腾讯旗下国际游戏业务品牌,致力为全球玩家带来充满乐趣、原汁原味的游戏体验,让玩家随时随地进入游戏世界;并通过打造包容、互通、便捷的玩家社区,促进分享交流。

Level Infinite为合作工作室提供一系列支持及服务,助力其释放产品潜能。

Level Infinite发行产品包括《PUBG MOBILE》、《Goddess of Victory: NIKKE 》《Honor of King》等热门游戏,并与合作工作室联手推出了来自Fatshark的《战锤40K:暗潮》、Funcom的《沙丘:觉醒》、Inflexion Studios的《夜莺》在内多款产品。

想进一步了解Level Infinite,请访问www.levelinfinite.com,并在Twitter、Facebook、Instagram和Youtube上关注我们的官方账号。

岗位职责

1.负责二次元类游戏产品在海外区域市场的用户增长,广告投放及创意内容制作的相关工作; 

2.具备相关产品品类的渠道推广经验,作为模块负责进行用户增长策略制定和投放落地,对用户增长目标和推广效率负责; 

3.具备素材内容及创意工作经验,通过创意制作和内容营销提升增长效率,拓展增长路径,进行营销资源整合及推广后效果提升;

4.业务数据分析及创新探索,基于数据导向,配合算法及内容优化,结合海外广告渠道特性,推动业务目标突破。 

岗位要求

1.三年以上海内外游戏渠道投放及用户增长相关工作经验,具备二次元游戏推广经验更佳; 

2.熟悉海外如Google,Facebook等用户增长渠道,具备一手的渠道投放和优化经验; 

3.内容创意能力,具有海外应用/游戏创意及落地或者国内游戏创意营销经验; 

4.数据思维导向,具有数据数据分析经验和能力,熟悉海外MMP工具和渠道API; 

5.英语流利,可以作为工作语言,有其他小语种能力更佳。

腾讯致力于提供平等就业机会

在腾讯,我们始终秉承平等就业机会的原则,致力于为每一位员工打造公平、包容的工作环境。我们坚信,多元的声音能够激发出无限的创新活力,推动我们为用户和社会提供更优质的服务。我们用心营造一个充满支持与激励的氛围,帮助每一位员工找到属于自己的舞台,以实现个人及共同的发展目标。

Similar Jobs

Windranger Labs - Head of Marketing

Windranger Labs

Apac, Northern Region, Uganda (Remote)
1 Month ago
Assystems - Pilote Essais H/F

Assystems

Pierrelatte, Auvergne-Rhône-Alpes, France (On-Site)
6 Months ago
Ubisoft - Brand Manager Assistant Internship

Ubisoft

Paris, Île-de-France, France (On-Site)
3 Months ago
WebFX - Jr. Digital Communications Account Manager

WebFX

York, Pennsylvania, United States (On-Site)
6 Months ago
PwC - Manager SAP Manufacturing | CDI | H/F

PwC

Neuilly-sur-Seine, Île-de-France, France (On-Site)
7 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

Jobs in Shenzhen, Guangdong Province, China

Tencent - Senior Environment Artist

Tencent

Shanghai, Shanghai, China (On-Site)
2 Months ago
Tencent - Senior Combat Designer

Tencent

Shanghai, Shanghai, China (On-Site)
4 Months ago
Tencent - Overseas Version Operation

Tencent

Shenzhen, Guangdong Province, China (On-Site)
4 Months ago
Tencent - Senior Strategic Investment Manager

Tencent

Shenzhen, Guangdong Province, China (On-Site)
4 Months ago
Zengame Technology - Technical Artist

Zengame Technology

Shenzhen, Guangdong Province, China (On-Site)
1 Month ago
Zengame Technology - Lead Game Planner

Zengame Technology

Shenzhen, Guangdong Province, China (On-Site)
3 Months ago
Canva - Quality Engineer - Internationalization

Canva

Wuhan, Hubei, China (Remote)
1 Month ago
Tencent - NIKKE Creative Director

Tencent

Shenzhen, Guangdong Province, China (On-Site)
1 Month ago
Demonware - Software Development Intern

Demonware

Shanghai, Shanghai, China (On-Site)
1 Month ago
Thatgamecompany - Senior DevOps Engineer (LiveOps)

Thatgamecompany

Shanghai, Shanghai, China (On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

Match Group - Cultural & Consumer Insights Lead

Match Group

New York, New York, United States (Hybrid)
6 Months ago
Playrix - UA Marketing Producer

Playrix

Ireland (Remote)
6 Months ago
Tamatem Games - User Acquisition Specialist

Tamatem Games

Amman, Amman Governorate, Jordan (On-Site)
1 Month ago
Solvative - Digital Marketing Intern

Solvative

Ahmedabad, Gujarat, India (Remote)
4 Weeks ago
KBG Blockchain Game Studios - Marketing Manager

KBG Blockchain Game Studios

Ho Chi Minh City, Vietnam (On-Site)
1 Month ago
Dashtoon - Growth Manager (Dashtoon Reader)

Dashtoon

Bengaluru, Karnataka, India (On-Site)
7 Months ago
Nielsen Holdings - Jr. Client Consultant

Nielsen Holdings

Warsaw, Masovian Voivodeship, Poland (Hybrid)
4 Months ago
Haptic - Marketing Manager

Haptic

Germany (On-Site)
4 Months ago
Owlcat Games - Brand Manager

Owlcat Games

Nicosia, Nicosia, Cyprus (Hybrid)
2 Months ago
WebFX - Digital Marketing Manager (Search) (Cape Town)

WebFX

Cape Town, Western Cape, South Africa (On-Site)
6 Months ago

Get notifed when new similar jobs are uploaded

About The Company

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world.


Founded in 1998 with its headquarters in Shenzhen, China, Tencent's guiding principle is to use technology for good. Our communication and social services connect more than one billion people around the world, helping them to keep in touch with friends and family, access transportation, pay for daily necessities, and even be entertained.


Tencent also publishes some of the world's most popular video games and other high-quality digital content, enriching interactive entertainment experiences for people around the globe.


Tencent also offers a range of services such as cloud computing, advertising, FinTech, and other enterprise services to support our clients' digital transformation and business growth.


Tencent has been listed on the Stock Exchange of Hong Kong since 2004.

Shenzhen, Guangdong Province, China (On-Site)

London, England, United Kingdom (On-Site)

Shenzhen, Guangdong Province, China (On-Site)

Shenzhen, Guangdong Province, China (On-Site)

Shenzhen, Guangdong Province, China (On-Site)

View All Jobs

Get notified when new jobs are added by Tencent

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug