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Senior Researcher 103598

4 Months ago • 4-8 Years • Marketing

Job Summary

Job Description

This role will focus on identifying new business opportunities in overseas marketing for Tencent Games. You will design and implement sophisticated machine learning algorithms to enhance online marketing efforts, focusing on user acquisition, ad performance optimization, KOL identification and evaluation, and more. You will analyze extensive datasets to identify patterns and trends that will inform and refine marketing and advertising strategies. You will collaborate with various teams to formulate research questions and hypotheses, fostering a collaborative approach to problem-solving. You will also stay up-to-date on industry trends and advancements in online marketing.
Must have:
  • Master's or Ph.D. in Data Science, Computer Science, Mathematics, or a related field
  • Strong understanding of machine learning techniques and data analytics tools
  • Notable publications in digital advertising, online marketing, optimization, social networks, and sequence prediction
  • Exceptional problem-solving skills and critical thinking abilities
  • Excellent communication skills to present research findings effectively

Job Details

Responsibilities:

About Tencent:

Tencent Games was established in 2003. We are a leading global platform for game development, operations and publishing, and the largest online game community in China.

Tencent Games has developed and operated over 140 games. We provide cross-platform interactive entertainment experience for more than 800 million users in over 200 countries and regions around the world. Honor of Kings, PUBG MOBILE, and League of Legends, are some of our most popular titles around the world.

Meanwhile, we actively promote the development of esports industry, work with global partners to build an open, collaborative and symbiotic industrial ecology, and create high-quality digital life experiences for players.

About Level Infinite:

Level Infinite is Tencent’s global gaming brand. It is a global game publisher offering a comprehensive network of services for games, development teams, and studios around the world.

We are dedicated to delivering engaging and original gaming experiences to a worldwide audience, whenever and wherever they choose to play while building a community that fosters inclusivity, connection, and accessibility. Level Infinite also provides a wide range of services and resources to our network of developers and partner studios around the world to help them unlock the true potential of their games.

Description:
1. Conduct research to identify new business opportunities in overseas marketing.
2. Design and implement sophisticated machine learning algorithms to enhance online marketing efforts, focusing on user acquisition, ad performance optimization, key opinion leader (KOL) identification and evaluation, and more.
3. Analyze extensive datasets to identify patterns and trends that will inform and refine our marketing and advertising strategies.
4. Work closely with various teams to formulate research questions and hypotheses, fostering a collaborative approach to problem-solving.
5. Stay up-to-date on industry trends and advancements in online marketing.

Requirements:

Requirements:
1. Have the Master or Ph.D degreen data science, computer science, mathematics, or a related field. 
2. Demonstrate a strong understanding of machine learning techniques and data analytics tools, with notable publications in areas such as digital advertising, online marketing, optimization, social networks, and sequence prediction.
3. Exhibit exceptional problem-solving skills and the ability to think critically.
4. Possess excellent communication skills, with the ability to clearly present research findings to diverse audiences.

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About The Company

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world.


Founded in 1998 with its headquarters in Shenzhen, China, Tencent's guiding principle is to use technology for good. Our communication and social services connect more than one billion people around the world, helping them to keep in touch with friends and family, access transportation, pay for daily necessities, and even be entertained.


Tencent also publishes some of the world's most popular video games and other high-quality digital content, enriching interactive entertainment experiences for people around the globe.


Tencent also offers a range of services such as cloud computing, advertising, FinTech, and other enterprise services to support our clients' digital transformation and business growth.


Tencent has been listed on the Stock Exchange of Hong Kong since 2004.

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