Growth Content Specialist

1 Month ago • 2 Years + • Editorial

About the job

Job Description

As a Growth Content Specialist at Make, you'll create engaging educational content (guides, tutorials, videos) to boost customer engagement throughout the lifecycle. This includes user onboarding, activation, feature adoption, and use case implementation. You'll collaborate with various teams (Growth, Marketing, Product, Engineering) to identify, test, and scale growth opportunities. Responsibilities involve crafting interactive instructions, collaborating with other teams to optimize user experience, performing A/B testing, analyzing user insights, monitoring metrics, and staying updated on industry trends. A strong understanding of SaaS principles and experience with video creation/product adoption tools are essential.
Must have:
  • 2+ years experience as Content Specialist
  • SaaS environment experience (plus)
  • SaaS conversion funnel understanding
  • A/B testing experience
  • Video content creation skills
  • Advanced English skills
  • Analytical and curious mindset
Good to have:
  • Experience with product adoption tools
  • Knowledge of automation/integration platforms
Perks:
  • RSUs grant
  • Annual bonus
  • Learning & Development plan
  • Notebook/Macbook & monitor
  • 25 vacation days, 4 sick days
  • 10 care days
  • Extra parental vacation
  • RSUs grant for newborn
  • Life insurance
  • Benefit Plus Cafeteria
  • Remote working allowance
  • Snacks, meals provided
  • Flexible working hours + home office
  • Company therapy pets
  • Company 3D printer
  • Team buildings & events
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Make is the leading visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without the need for coding skills. We are headquartered in the flourishing tech hub of Prague, Czech Republic, and our teams are spread across the USA, UK, Germany, France, Canada, India and Chile, among other locations.

As a Growth Content Specialist, you will be a part of our Growth team and will be responsible for educational content creation such as guides, tutorials or videos to drive customer engagement - user onboarding, activation, feature adoption and use cases implementation. You will collaborate closely with other members of the Growth team, Marketing, Product, and Engineering teams to identify, test, and scale growth opportunities across customer lifecycle. 

If you are looking for an opportunity to have a growth impact in one of the fastest growing scaleups in Europe. Are you curious, with a sense of ownership, not afraid to challenge the status quo and have a customer’s well being as a top priority? Keep reading!

What you’ll do:

  • Craft engaging and interactive instructions that make business process automation a breeze for our business users. Say goodbye to boring tutorials!
  • Closely collaborate with User Research, Design, Growth Marketing, BI Analytics, Product and Engineering teams to achieve our goals with a major impact on improving and optimizing user experience.
  • Possess a basic knowledge of AB experimentation.
  • Be able to dive into quantitative and qualitative insights about our users.
  • Stay up-to-date on industry trends, emerging technologies, and user needs.
  • Monitor and report on business metrics to stakeholders.

What we are looking for:

  • At least 2 years as a Content Specialist, E-learning Content Specialist or similar position
  • Experience in a SaaS environment is a big plus
  • Understanding of SaaS conversion funnel and product-led growth principles
  • Some experience with A/B tests 
  • Hands-on experience with video content building tools (i.e. Veed, Screen studio, Loom, Arcade etc.) and familiar with product adoption tools (i.e. Userflow, Candu, Chameleon etc.)
  • Advanced English language skills, both written and spoken
  • Demonstrate ability to identify and reduce friction in the user experience
  • Curious, analytical, and somewhat opportunistic
  • Willing to experiment and foster a fluid and dynamic team environment
  • Willing to challenge the status quo and question assumptions
  • Interested in automation/integration platforms

What we offer:

  • 📈 RSUs grant in a rapidly growing company raising its value every day
  • 💸 Annual bonus
  • 🌎 Multinational team with 42 nationalities creating the future of automation
  • 🎓 Learning & Development plan (online language, professional courses, conference tickets and other trainings)
  • 🍎 Notebook/Macbook and 34’’ curved monitor
  • 🏝 25 days of vacation, 4 sick days
  • 🫶 10 care days to care for your loved ones
  • 👨‍👩‍👧‍👦 Extra parental vacation (3-6 months) 
  • 👶 RSUs grant for a newborn child
  • ☂️ Life insurance
  • 🏋️ Benefit Plus Cafeteria (incl. MultiSport Card)
  • 💰 Remote working allowance
  • 🍍 Snack bar, coffee, tea, fruit and vegetable, and sweets all day - every day - available for everyone
  • 🥗 Monday breakfast, Wednesday lunch, and Friday break, with company-provided food and drinks, with music and lively discussion
  • 🏡 Flexible working hours + home office 
  • 🐕‍🦺 Company therapy pets (dog-friendly office)
  • 🖨️ Company 3D printer 
  • 🥳 Team buildings, parties, and company events multiple times a year

If you see a match, let us know and apply now!

#careeratmake

What we stand for:

🤝 We roll together - We embrace different ideas to grow together and create powerful solutions. 

🚀 Customer impact first - We empower our customers to succeed, aiming for sustainable impact.

Game on! - We're explorers at heart: play is our fuel and creativity has no limits. 

For more, feel free to check out our Life at Make Instagram, Meet-up page, or YouTube to get a sense of the vibe.

Make is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment and equal opportunity in all aspects of employment. We will not tolerate any unlawful discrimination or harassment of any kind. We make all employment decisions without regard to race/ethnicity, color, sex, pregnancy, age, sexual orientation, gender identity or expression, transgender status, national origin, citizenship status, religion, physical or mental disability, veteran status, or any other factor protected by applicable anti-discrimination laws.  As a US federal contractor, we are committed to the principles of affirmative action in accordance with applicable laws and regulations.  Different makes us better.

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