Demand Generation Content Marketer

1 Month ago • 3-5 Years

Job Summary

Job Description

DevRev is seeking a passionate Demand Generation Content Marketer with exceptional writing skills and a keen eye for detail. The role involves creating engaging, SEO-optimized content across the marketing funnel to improve conversions. Responsibilities include producing thought-leadership articles, blog posts, and downloadable resources. The content marketer will become a subject matter expert, translating technical product messaging and market trends into compelling narratives. Editing and proofreading content, developing strategies for content reach and engagement, creating content strategies to convert traffic to MQLs, and monitoring content performance are also key duties. The ideal candidate will have a strong understanding of SEO and content analytical tools.
Must have:
  • Bachelor's degree in English, Journalism, or Communications
  • 3-5 years of B2B SaaS content experience
  • Strong understanding of SEO and content analytical tools
  • Obsessed with audience needs and attention
  • Outstanding writing and copy editing skills
  • Impeccable organizational and project management skills
  • Ability to give and receive feedback

Job Details

DevRev

DevRev’s AgentOS, purpose-built for SaaS companies, comprises three modern CRM apps for support, product, and growth teams. It connects end users, sellers, support, product people, and developers, reducing 9 business apps and converging 6 teams onto a common platform.

Unlike horizontal CRMs, DevRev takes a blank canvas approach to collaboration, AI, and analytics, enabling SaaS companies to increase product velocity and reduce customer churn. DevRev is used by thousands of companies in search of low latency analytics and customizable LLMs to thrive in this era of GenAI.

Headquartered in Palo Alto, California, DevRev has offices in seven global locations. We have raised $100 million in funding from investors like Khosla Ventures and Mayfield at a $1.1 billion valuation. We are also honored to be named on the Forbes 2024 list of America’s Best Startup Employers. Founded in October 2020 by Dheeraj Pandey, former co-founder and CEO of Nutanix, and Manoj Agarwal, former SVP of Engineering at Nutanix, DevRev continues to push the boundaries of innovation, helping thousands of companies thrive in the rapidly evolving landscape of AI-driven SaaS.

About the role

We are looking for a person who is passionate about storytelling, possesses exceptional writing skills, and has a keen eye for detail. The ideal candidate will be responsible for creating engaging and SEO-optimized content across the marketing funnel, and improving conversions on page.

Responsibilities:

  1. Produce high-quality, original content including thought-leadership articles, blog posts, and relevant downloadables.
  2. Understand the product, industry, and ICP and grow into a subject matter expert, then partner with teams across the company to create compelling resources and high quality content
  3. Weave together technical product messaging and market trends into engaging narratives
  4. Edit and proofread content to ensure accuracy, clarity, consistency, and adherence to brand voice and style guidelines.
  5. Develop strategies to maximize the reach and engagement of content through various channels.
  6. Create a content strategy that converts traffic to MQLs
  7. Monitor and analyze content performance using analytics tools and make recommendations for improvement.

Qualifications and Requirements:

  1. Bachelor's degree in English, Journalism, Communications, or related field.
  2. 3-5 years of content experience in B2B SaaS experience
  3. Strong understanding of SEO and content analytical tools (SEMrush, Google Analytics, etc.)
  4. Obsessed with the audience—what drives them, what they’re looking for, how to grab their attention, and make them customers and advocates
  5. Outstanding writing and copy editing skills with strong attention to details like spelling, grammar, tone, and clarity
  6. Impeccable organizational and project management skills, with the ability to prioritize and meet deadlines in a fast-paced environment
  7. Able to give and receive feedback in stride.

 

Culture

The foundation of DevRev is its culture -- our commitment to those who are hungry, humble, honest, and who act with heart. Our vision is to help build the earth’s most customer-centric companies. Our mission is to leverage design, data engineering, and machine intelligence to empower engineers to embrace their customers. 

That is DevRev! 

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