Growth Management - Manager - Travel

3 Months ago • 3-6 Years • Marketing

Job Summary

Job Description

As a Growth Management Manager at Paytm's Travel division, you'll develop and execute growth strategies to boost user acquisition, engagement, and revenue. This involves planning and optimizing multi-channel marketing campaigns (digital, social media, email), conducting market research, analyzing data to inform decisions, and managing the marketing budget. You will collaborate with cross-functional teams (product, sales, customer service) and improve user journeys for better conversion. The role requires strong analytical and communication skills, experience in growth marketing, and a data-driven approach.
Must have:
  • Develop and implement growth strategies
  • Plan & execute marketing campaigns
  • Analyze data & make data-driven decisions
  • Collaborate with cross-functional teams
  • Manage marketing budget
Good to have:
  • Experience in online travel
  • SQL knowledge
  • Data analytics skills
Perks:
  • Collaborative environment
  • Opportunity to impact a large user base
  • Fast-paced, agile environment

Job Details

Title: Growth Management - Manager -Travel
 
Experience: 3-6 Years
 
About Paytm Group:
Paytm is India's leading financial services company that offers full-stack payments & financial solutions to consumers, offline merchants and online platforms. The company is on a mission to bring half a billion Indians into the mainstream economy through payments, commerce, banking, investments, and financial services. One97 Communications Limited that owns the brand Paytm is founded by Vijay Shekhar Sharma and is headquartered in Noida, Uttar Pradesh. Its investors include Softbank, Ant Financial, AGH Holdings, Elevation Capital, Berkshire Hathaway, T Rowe Price, and Discovery Capital.
 
About Team
Be a part of one of Paytm's fastest growing businesses - Travel. Travel was launched in 2016 and in less than 12 months we became India's 2nd largest online travel booking platform for Flights, Trains, Hotels and Bus tickets. Paytm's Travel business is entirely based out of Bangalore. We are like a 300-member startup within Paytm working in a fast paced environment. Our team comprises Product & Design, Engineering, Business and Customer Experience functions. Join us if you would like to work in a fast paced, agile, entrepreneurial environment where every day brings with it an opportunity for you to create a dent in the universe.
 
Expectation
We seek a highly motivated and experienced Growth Manager / Deputy Manager to join our dynamic team. This role offers an exciting opportunity to drive growth initiatives and contribute to the company's success.
 
Growth Strategy Development: Develop and implement growth strategies that drive user acquisition, engagement, retention, and revenue growth.
 
UI/UX: Improvement of user journeys to optimize conversion & revenue
 
Campaigns: Plan, execute, and optimize multi-channel marketing campaigns including digital, social media, email, and more.
 
Data Analysis: Use data analytics to track and measure campaign performance, identify trends, and make data-driven decisions.
 
Market Research: Conduct market research to identify new growth opportunities and stay ahead of industry trends.
 
Customer Segmentation: Develop and manage customer segmentation strategies to personalize marketing efforts and improve targeting.
 
Collaboration: Work closely with cross-functional teams including product, sales, and customer service to ensure alignment and drive growth initiatives.
 
Budget Management: Manage and optimize the growth marketing budget to maximize ROI.
 
Reporting: Provide regular reports and insights on growth metrics, campaign performance, and overall marketing effectiveness.
 
Analytical Mindset: Ability to analyze complex data sets, identify patterns, and make data-driven decisions.
 
Communication Skills: Excellent written and verbal communication skills.
 
Team Player: Ability to work collaboratively with cross-functional teams and build strong relationships
 
Superpowers that will help you succeed in this role:
 
Experience: 4-5 years of experience in growth marketing, with a proven track record of driving user acquisition and engagement
Qualification: Masters or Equivalent 
Technical Skills: Basic Knowledge of SQL, basic knowledge of data analytics, strong command of Excel 
Preferred Industry: Online Travel Agent, Hotel, E-commerce, fintech
 
Why join us?
·        A collaborative output driven program that brings cohesiveness across businesses through technology
·        Improve the average revenue per use by increasing the cross-sell opportunities
·        A solid 360 feedback from your peer teams on your support of their goals
·        Respect, that is earned, not demanded from your peers and manager
 
Compensation: If you are the right fit, we believe in creating wealth for you
With enviable 500 mn+ registered users, 17 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!
 
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