Marketing Specialist (New Grad)
Job Summary
Job Description
This entry-level role requires strong analytical skills and a passion for data. You'll manage and optimize marketing campaigns, identify growth opportunities, and collaborate with the creative team. Experience with marketing channels and A/B testing is beneficial.
Must have:
- Strong analytical skills
- Data analysis experience
- Marketing campaign management
- A/B testing experience
Good to have:
- Engineering degree
- Statistics background
- Economics background
- Experience with DSPs
Perks:
- Rapidly growing team
- Opportunity for growth
1 skill required
Job Details
At Peak, we are reaching hundreds of millions of users with our products. Marketing Team is at the core of developing and implementing marketing strategies in order to create impact and reach even more users.
We’re looking for fresh graduates to join our rapidly growing Marketing team. Managing and optimizing marketing campaigns of our products on all performance channels, you will improve your analytical skills, develop understanding of business drivers and advance manipulating data to obtain high-quality actionable insights. You will experience teaming up with Marketing Artists to come up with new creative ideas and learn combining a data-driven approach with creative skills.
Here’s what you’ll be doing
- Learn to manage and optimize marketing campaigns and run initiatives across all performance channels
- Work closely with 3rd parties such as Meta, Google, DSPs, Ad networks
- Continuously conduct A/B tests and deliver new approaches based on the results
- Identify key growth opportunities by crunching numbers and analyzing performance
- Propose and execute optimization strategies and solutions based on data insights
- Collaborate with the creative team to provide input and help produce new key creatives
Desired skills and experiences
- University degree preferably in Engineering, Statistics or Economics
- Strong curiosity with a keen desire to learn and understand every detail
- Willing to explore and challenge new ideas
- Passion for working with numbers and data
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