Retail & Franchise Marketing Intern

3 Weeks ago • Upto 1 Years • Marketing

Job Summary

Job Description

This internship in Brand & Retail Marketing, starting mid-March in Munich, offers a comprehensive insight into the brand, franchise, and retail marketing of a global corporation. Responsibilities include localizing international marketing campaign design and layout elements, creating advertising banners for e-commerce partners, adapting online shop and social media assets for digital campaigns and social ads, localizing creative paid media assets, creating mockups for retail partners (e.g., hand-out layouts), documenting campaigns, designing presentations, and handling translations. The role requires graphic design skills (Photoshop, InDesign), strong IT skills (MS Office, MAC), creativity, organization, reliability, and independent work.
Must have:
  • Graphic design skills (Photoshop, InDesign)
  • Strong IT skills (MS Office, MAC)
  • Creativity, organization, reliability
  • Fluent in German and English
  • Independent work & communication skills
Good to have:
  • Prior marketing/digital marketing internship experience
  • Experience in creative agencies

Job Details

Job Summary:

Praktikum im Bereich Brand & Retail Marketing

Dieses Praktikum startet Mitte März an unserem Standort in München und bietet einen umfangreichen Einblick in das Brand, Franchise – und Handelsmarketing eines Weltkonzerns sowie intensive Mitarbeit bei kreativen Prozessen der Abteilung.

Dein Job:

  • Lokalisierung und Anpassung von Design- und Layout-Elementen aus internationalen Marketingkampagnen

  • Unterstützung bei der Gestaltung von Werbebanner für Display Kampagnen bei e-commerce Handelspartnern

  • OnSite Digitalkampagnen und Social Ads: Anpassung und Erstellung von Online Shop- und Social Media-Assets

  • Lokalisierung von Creative Paid Media-Assets

  • Kreation von Ansichts-Layouts (Mock-ups) für Handelspartner, z.B. vorläufige Handzettel Layouts

  • Erstellung von Kampagnen Dokumentationen

  • Gestaltung von Präsentationen inkl. Übersetzungen

Dein Profil:

  • Studium der Medienwissenschaften, Betriebswirtschaftslehre oder einer anderen Fachrichtung mit Schwerpunkt Design oder Digital Marketing

  • Interesse am Marketing und Handelsmarketing eines Weltkonzerns

  • Grafik-Design Kenntnisse mit den entsprechenden Programmen. Insbesondere Photoshop, erweiterte Kenntnisse wie InDesign von Vorteil

  • Sehr gute IT-Anwenderkenntnisse (Word, Excel, PowerPoint, Outlook, MAC)

  • Wir setzen Kreativität, Organisationstalent, Zuverlässigkeit sowie eine rasche Auffassungsgabe und selbstständiges Arbeiten voraus

  • Teamplayer mit hoher Eigeninitiative und guten kommunikativen Fähigkeiten

  • Wünschenswert wären erste Praktika im Bereich Marketing, Digital Marketing, Kreation oder Werbeagenturen

  • Sehr gute Sprachkenntnisse in Deutsch und Englisch

Diversität und Inklusion:

Unsere Unternehmenskultur ist von Diversität und Vielfalt geprägt. Daher berücksichtigen wir alle Bewerbungen - unabhängig von Geschlecht, Nationalität, ethnischer und sozialer Herkunft, Religion/Weltanschauung, Behinderung, Alter, sexueller Orientierung und Identität

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