Manager, Addressable Activation

Job Description:

About Dentsu 

Led by Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), a pure holding company established on January 1, 2020, the Dentsu Group encompasses two operational networks: dentsu japan network, which oversees Dentsu’s agency operations in Japan, and dentsu international, its international business headquarters in London, which oversees Dentsu’s agency operations outside of Japan. 
 

With a strong presence in approximately 145 countries and regions across five continents and with 65,000 dedicated professionals, the Dentsu Group provides a comprehensive range of client-centric integrated communications, media and digital services through its five leadership brands—Carat, dentsu X, iProspect, Dentsu Creative, and Merkle—as well as through Dentsu Japan Network companies, including Dentsu Inc., the world’s largest single brand agency with a history of innovation. The Group is also active in the production and marketing of sports and entertainment content on a global scale. 

www.dentsu.com 

About our Media Services 

 
We provide clients with a complete range of services to help them boost the effectiveness, relevance, and performance of their largest marketing investment, media.  
 

Our agencies have topped several of the most trusted global media agency rankings as we continue to expand our relationships with global marketers and brands.  We are committed to helping clients manage the ever-increasing complexities of media, data, customer advocacy and privacy while maximizing business outcomes. 

Our expertise areas are Strategy and Transformation, Insights and Planning, Buying, Optimisation, Media effectiveness and the like. 

The purpose of this role is to lead and manage the implementation and execution of Ad Ops strategies and the day-to-day communication with clients to help achieve their goals.

Key Responsibilities:

• Manages and prioritises the executive and analyst's workflow.
• Ensures best in class delivery of Ad Ops work.
• Builds strong relationships across client services team and with client.
• Delivers ongoing training to the team to ensure consistent and industry-leading expertise around ad serving platforms and other relevant technology.
• Communicates and manages relationships with internal and external clients.
• Ensures all campaigns are trafficked in compliance with established data taxonomies.
• Provides subject matter expertise in at least one connected tech stack (i.e. Google)
• Deploys site side tracking across multiple tag management solutions.

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