Media Planner (Hulu)

3 Months ago • 3 Years + • Social Media • Campaign Management • $63,400 PA - $85,000 PA

Job Summary

Job Description

Hulu is seeking a Media Planner to join our Brand Media team. You will be responsible for helping to build, strategize and execute integrated media recommendations across a number of Brand, Live and Licensed marketing initiatives. The right person for this role is passionate not only for media and TV, but also growing the Hulu business. If you are someone who has managed entertainment media campaigns, is highly organized, and loves working cross-functionally, then this is a great role for you. Responsibilities: Manage all aspects of media campaigns including: budget management, development of media plans, establishing and evaluating KPIs/benchmarks, testing targets, and monitoring and assessing performance across all channels (Broadcast, Radio, OOH, Digital, Programmatic, Social etc.). Work closely with the media team to provide recommendations to improve strategies, tactics, visibility, and drive results. Stay up-to-date with media and industry trends (including audience insights, viewership trends, competitive intel, etc.) to help build go-to-market approaches. Drive forward unique creative visions, working closely with Marketing to execute on creative strategies and ideas to breakthrough. Conduct weekly campaign optimizations and performance analysis against campaign goals and work with internal stakeholders to identify opportunities to increase performance and pivot in real time. Work with the cross-functional agency team to develop strong total communications approach. Collaborate with media and marketing managers across brand and licensed priorities to ensure media campaigns ladder up to overall campaign objectives. Provide campaign support to managers, including but not limited to driving kick off calls, creative tracking, billing and scope of work assistance.
Must have:
  • 3+ years experience in integrated media planning
  • Understanding of Integrated Media Planning
  • Flexibility and ability to pivot in real time
  • Ability to prioritize and juggle multiple projects
  • Strong communication skills
  • Proficient in Word, Excel, PowerPoint, and Google Docs

Job Details

Job Summary:

Hulu's Marketing team is seeking a Media Planner to join our Brand Media team. You will be responsible for helping to build, strategize and execute integrated media recommendations across a number of Brand, Live and Licensed marketing initiatives. The right person for this role is passionate not only for media and TV, but also growing the Hulu business. If you are someone who has managed entertainment media campaigns, is highly organized, and loves working cross-functionally, then this is a great role for you.

Responsibilities

  • Manage all aspects of media campaigns including: budget management, development of media plans, establishing and evaluating KPIs/benchmarks, testing targets, and monitoring and assessing performance across all channels (Broadcast, Radio, OOH, Digital, Programmatic, Social etc.).

  • Work closely with the media team to provide recommendations to improve strategies, tactics, visibility, and drive results.

  • Stay up-to-date with media and industry trends (including audience insights, viewership trends, competitive intel, etc.) to help build go-to-market approaches.

  • Drive forward unique creative visions, working closely with Marketing to execute on creative strategies and ideas to breakthrough.

  • Conduct weekly campaign optimizations and performance analysis against campaign goals and work with internal stakeholders to identify opportunities to increase performance and pivot in real time.

  • Work with the cross-functional agency team to develop strong total communications approach.

  • Collaborate with media and marketing managers across brand and licensed priorities to ensure media campaigns ladder up to overall campaign objectives.

  • Provide campaign support to managers, including but not limited to driving kick off calls, creative tracking, billing and scope of work assistance.

Basic Qualifications

  • 3+ years of experience in integrated media planning for entertainment brands.

  • An understanding of Integrated Media Planning with a deep generalist knowledge set of all media channels.

  • Flexibility; the desire to pivot in real-time with the ability to have a creative approach to problem solving – finding the yes rather than saying no.

  • Ability to prioritize and juggle multiple projects in a dynamic environment.

  • Self-motivated, resourceful and collaborative team player mentality.

  • Strong communication skills with both internal teams and external vendors.

  • Proficient in Word, Excel, PowerPoint as well as Google Docs.


The hiring range for this position in Santa Monica, CA is $63,400 to $85,000 per year based on a 40 hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Similar Jobs

Trendyol - Operasyon Yöneticisi (Çayırova)

Trendyol

Çayırova, Kocaeli, Türkiye (On-Site)
• 4 Months ago
Olyv India (formerly SmartCoin) - Assistant Marketing Manager

Olyv India (formerly SmartCoin)

Bengaluru, Karnataka, India (On-Site)
• 4 Months ago
Critical mass - Project Manager

Critical mass

San Jose, California, United States (On-Site)
• 4 Months ago
Binance - Senior Android Developer

Binance

Singapore, Singapore (Remote)
• 6 Months ago
Alfa Laval - Bid Engineer – Spiral Heat Exchangers

Alfa Laval

Pune, Maharashtra, India (On-Site)
• 4 Months ago
Vancouver Surge - Social Media Specialist

Vancouver Surge

Vancouver, British Columbia, Canada (On-Site)
• 3 Months ago
Desk Expansion - Social Media Manager

Desk Expansion

Sahibzada Ajit Singh Nagar, Punjab, India (Remote)
• 3 Months ago
PublicisGroupe - Planner Jr.

PublicisGroupe

(On-Site)
• 3 Months ago
Off The Grid - Social Media Manager

Off The Grid

Bengaluru, Karnataka, India (On-Site)
• 4 Months ago
Infold Games - Senior Community Manager

Infold Games

Los Angeles, California, United States (On-Site)
• 8 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Seedify - Monetization Specialist

Seedify

(Remote)
• 4 Months ago
MattelInc - Lead Demand Planner

MattelInc

El Segundo, California, United States (On-Site)
• 3 Months ago
Critical mass - Senior Media Planner

Critical mass

Chicago, Illinois, United States (On-Site)
• 4 Months ago
Samsung Semiconductor - Senior Staff Engineer, Performance Modeling

Samsung Semiconductor

San Jose, California, United States (Hybrid)
• 5 Months ago
WebFX - Jr. Online Graphics Designer

WebFX

Harrisburg, Pennsylvania, United States (On-Site)
• 4 Months ago
PwC - IN-Associate – D365 Technical Consultant_MS Dynamics _Advisory_Kolkata

PwC

Kolkata, West Bengal, India (On-Site)
• 4 Months ago
Expedia - Senior Area Manager

Expedia

Orlando, Florida, United States (Hybrid)
• 4 Months ago
Cloudhire - Social Media Specialist

Cloudhire

Calabarzon, Philippines (Remote)
• 4 Months ago
Onward Search - Technical SEO Product Manager (Contract)

Onward Search

Atlanta, Georgia, United States (Remote)
• 3 Months ago
Highspot - Salesforce Developer

Highspot

Hyderabad, Telangana, India (Hybrid)
• 4 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Santa Monica, California, United States

Zoox - Senior Data Storage Engineer

Zoox

Foster City, California, United States (Hybrid)
• 4 Months ago
Electronic Arts - Music Intern

Electronic Arts

Los Angeles, California, United States (Hybrid)
• 3 Months ago
ByteDance - Benefits Business Partner - Seattle

ByteDance

Seattle, Washington, United States (On-Site)
• 3 Months ago
Thumbtack - Applied Scientist, Customer Growth

Thumbtack

United States (Remote)
• 3 Months ago
Acceldata - Sr. Product Marketing Manager

Acceldata

Campbell, California, United States (Hybrid)
• 4 Months ago
The Walt Disney Company - Manager, Production Operations (ABC News)

The Walt Disney Company

New York, New York, United States (On-Site)
• 3 Months ago
Expedia - Machine Learning Scientist III

Expedia

Chicago, Illinois, United States (On-Site)
• 4 Months ago
Interactive Brokers - Financial Services Representative

Interactive Brokers

Chicago, Illinois, United States (On-Site)
• 4 Months ago
Onward Search - Sales Coordinator (b2b)

Onward Search

Washington, District Of Columbia, United States (On-Site)
• 3 Months ago
Respawn Entertainment - Senior Combat Designer - Enemies (Star Wars Jedi)

Respawn Entertainment

Los Angeles, California, United States (On-Site)
• 3 Months ago

Get notifed when new similar jobs are uploaded

Social Media Jobs

Keywords Studios (Player Support) - Gestionnaire principal(e) des médias sociaux

Keywords Studios (Player Support)

Canada (On-Site)
• 3 Months ago
The Walt Disney Company - Social Media Manager (National Geographic)

The Walt Disney Company

Washington, District Of Columbia, United States (On-Site)
• 3 Months ago
EyeBuddy Eye Hospital - Social Media Manager

EyeBuddy Eye Hospital

Hubballi, Karnataka, India (On-Site)
• 4 Months ago
LoftyHire - Creative Content Manager

LoftyHire

Metro Manila, Philippines (Remote)
• 6 Months ago
GroupM - Mindshare Fulcrum | Partner - Strategy

GroupM

Maharashtra, India (On-Site)
• 4 Months ago
Onward Search - Vice President, Retail Media Network

Onward Search

Miami, Florida, United States (Remote)
• 3 Months ago
The Walt Disney Company - Senior Social Media Specialist

The Walt Disney Company

Charlotte, North Carolina, United States (On-Site)
• 3 Months ago
WebFX - Jr. Social Media Ads and Analytics Specialist

WebFX

Harrisburg, Pennsylvania, United States (On-Site)
• 4 Months ago
Shanthiniketan Public School - Social Media Manager for School

Shanthiniketan Public School

Bengaluru, Karnataka, India (On-Site)
• 6 Months ago
Fliff Inc - Community Manager

Fliff Inc

Austin, Texas, United States (On-Site)
• 7 Months ago

Get notifed when new similar jobs are uploaded

About The Company

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

Burbank, California, United States (On-Site)

Burbank, California, United States (On-Site)

Los Angeles, California, United States (On-Site)

Taguig, Metro Manila, Philippines (On-Site)

Hong Kong (On-Site)

Amsterdam, North Holland, Netherlands (On-Site)

Minato City, Tokyo, Japan (On-Site)

Minato City, Tokyo, Japan (On-Site)

View All Jobs

Get notified when new jobs are added by The Walt Disney Company

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug