Planning Manager / Senior Planning Manager

1 Month ago • All levels

Job Summary

Job Description

As a Media Planning Manager, you will lead the development and execution of impactful media strategies to boost brand visibility, engagement, and return on investment. You will collaborate with internal teams and external partners to ensure that campaigns are aligned with business objectives and target audiences. Your responsibilities include developing comprehensive media plans, managing media buying and placement across various channels, analyzing audience insights and market trends to optimize investments, tracking campaign performance using key metrics, and staying updated with the latest media technologies. This role requires a strategic and detail-oriented individual capable of driving successful media campaigns.
Must have:
  • Develop comprehensive media plans and strategies.
  • Manage media buying and placement across various channels.
  • Analyze audience insights and market trends.

Job Details

Looking for a strategic and detail-driven Media Planning Manager to lead impactful media strategies that enhance brand visibility, engagement, and ROI. Collaborate with internal teams and external partners to ensure campaigns align with business objectives and target audiences.

Job Description:

Key Responsibilities:
- Develop comprehensive media plans and strategies to support marketing objectives
- Manage media buying and placement across digital, traditional, and emerging channels.
- Analyze audience insights and market trends to optimize media investments.
- Collaborate with internal departments and external partners to ensure cohesive campaign execution.
- Track, measure, and report campaign performance using key metrics and analytics tools.
- Stay up to date with the latest media technologies, platforms, and industry trends.
 

Location:

Hong Kong

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent

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