Senior Analyst, Así Social

TelevisaUnivision is the leading Spanish-language media company in the world! We’re investing in our content, our people, and our properties, which span digital, streaming, social, audio, linear and live events. We’re growing our offerings, building on the recent launch of our successful streaming platform ViX and ViX+.

In the midst of this incredible growth, TelevisaUnivision is becoming marketers’ ultimate growth partner. We’re a fun and creative group developing first-class social campaigns and connecting Fortune 500 brands to the Hispanic community. We build marketing solutions and capabilities to help brands better understand, engage, and develop relationships with our audience.

ABOUT YOU
We are looking for a candidate who is passionate about social media and analytics for the role of Paid Social Analyst. This person will play a pivotal role in the growth of TelevisaUnivision’s paid social advertising practice. 

The successful candidate will have a background in analyzing data and transforming it into a story. This individual will amplify TelevisaUnivision’s in-language, in-culture branded content, ensuring it reaches the right audience and delivers strong results for advertising partners. This individual will work closely with Sales, Asi Strategy & Creative, Content and Editorial teams to seamlessly plan, activate, and report on TelevisaUnivision social ad campaigns.

YOUR DAY-TO-DAY

• Execute and optimize paid social campaigns across Facebook, Instagram, YouTube, TikTok, Snap, and more, ensuring alignment with campaign goals and KPIs.
• Collaborate with managers to develop targeting strategies using 1PD and 3PD data.
• Analyze campaign performance and translate results into actionable insights for clients and internal teams.
• Support pricing development and content recommendations by analyzing historical campaign data and platform benchmarks.
• Respond to RFPs with platform recommendations, estimated pricing, and trend-informed strategies.
• Stay on top of emerging platform trends and recommend new ways to optimize our activation approach.
• Assist in onboarding and mentoring junior analysts, reviewing their deliverables and helping them grow their technical skills.

YOU HAVE

• 2+ years of experience in paid social, digital media buying, or analytics (agency, brand, or media company)
• Strong knowledge of ad management platforms like Meta Ads Manager, TikTok Ads, and Google Ads
• Comfortable working with data, spotting trends, and crafting story-driven reports
• Highly organized, proactive, and detail-oriented
• Meta and/or TikTok Certification is a plus
• Spanish/English bilingual is a plus
• Bonus: Experience with social listening and analytics tools such as Talkwalker, Tubular, Sprout, or CreatorIQ

ELIGIBILITY REQUIREMENTS

• Must be willing to work from our Miami or New York offices
• Employment/education will be verified
• Applicants must be currently authorized to work in the United States on a full-time basis

Exact compensation may vary based on skills, experience, and location. Please note the national salary range listed in the job posting reflects the new hire salary range across levels and U.S. locations that would be applicable to the position.

Base pay Range – $64,000-$86,000+ benefits

OUR BENEFITS:

TelevisaUnivision believes that a happy, well-balanced employee is what makes our culture thrive. We offer a wide selection of perks and benefits including PTO; tuition reimbursement; wellness and employee support programs; 401K; and life and other insurance plans. This is all in addition to our comprehensive and competitive health benefits package featuring medical, dental and vision coverage options.

TelevisaUnivision is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to characteristics protected by law.