Outscal Logooutscal logo

User Acquisition Manager (TikTok/Facebook)

1 Month ago • 3 Years + • Campaign Management

Job Summary

Job Description

As a User Acquisition Manager at SDG, you'll manage TikTok and Facebook ad campaigns for dating products. Responsibilities include campaign launch and optimization, reporting and analysis using GA4 and AppsFlyer, scaling channels without increasing CPA, improving ROI, testing new targeting and ad creatives, and managing budgets exceeding $100k monthly. You'll work remotely and leverage your expertise in web and app promotion, particularly in international markets. The role requires 3+ years of relevant TikTok experience and proficiency in campaign optimization by CPA and ROI.
Must have:
  • 3+ years TikTok Ads experience
  • Expertise in web/app promotion
  • CPA/ROI campaign optimization
  • GA & AppsFlyer knowledge
  • Manage budgets over $100k/month
  • International product experience
Good to have:
  • Experience with Tier-1/Asian markets
Perks:
  • Remote work
  • 7 wellness days/year
  • $5000 referral bonuses
  • Paid professional training
  • Corporate English lessons discount
  • Health benefits up to $1000/year
  • Equipped workplace or $1000 co-working reimbursement
  • Gamified gratitude system

Job Details

Social Discovery Group (SDG) is the 3rd largest social discovery company in the world, uniting 60+ brands with 500 million users. We solve the problems of loneliness, isolation, and disconnection by transforming virtual intimacy into the new normal. Our portfolio includes online communication platforms focusing on AI, game mechanics, and video streaming - Dating.com, DateMyAge, Cupid Media, Dil Mil, Kiseki, and others.

SDG invests in IT startups around the world. Our investments include Open AI, Patreon, Flo, Clubhouse, Woebot, Flure, Astry, Coursera, Academia.edu, and many others.

We bring together a team of like-minded people and IT professionals specializing in the creation and development of globally impactful social discovery products. Our international team of 1200 professionals and digital nomads works all over the world.

Our teams of digital nomads work remotely from Cyprus, Malta, the USA, Armenia, Georgia, Kazakhstan, Montenegro, Poland, Latvia, Serbia, Spain, Portugal, UAE, Israel, Turkey, Thailand, Indonesia, Japan, Hong Kong, Australia and many other locations.

In August 2024, we achieved Great Place to Work US Certification™! This achievement reflects our core belief that a truly exceptional workplace is built on trust, pride, and camaraderie—not just great perks.

We are looking for a User Acquisition Manager to work with our dating products.

Your main tasks will be:

    • TikTok Ads campaigns launch and optimization;
    • Reporting and analysis of advertising campaigns;
    • Project & audience analytics via GA4, AppsFlyer, internal CRM and other tools;
    • Channels scaling without CPA growth, improve ROI and other key metrics;
    • Testing new targeting and ad types, landing page concepts and creative.

    We expect from you:

    • More than 3 years of relevant professional experience of working with TikTok channel in digital B2C environment;
    • Extensive expertise in web and app promotion (with the main focus on web);
    • Experience with international products (Tier-1/Asian markets will be huge advantage);
    • Expertise in campaign optimization of by CPA, ROI;
    • Knowledge of Google Analytics and AppsFlyer;
    • English B2+;
    • Managing budgets from $100k+/monthly.

    What do we offer:

    • REMOTE OPPORTUNITY to work full time;
    • 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave;
    • Bonuses up to $5000 for recommending successful applicants for positions in the company;
    • Full payment for professional training, international conferences and meetings;
    • Corporate discount for English lessons;
    • Health benefits. If you are not eligible for Corporate Medical Insurance, the company will compensate up to $1000 gross per year per employee according to the paychecks. This can be spent on self-purchase of health insurance, or on doctor’s fees for yourself and close relatives (spouse, children);
    • Workplace organization. The company provides all employees with an equipped workplace and all the necessary equipment (table, armchair, wifi, etc.) in the locations where we have offices or co-working. In the other locations, the company provides reimbursement of workplace costs up to $ 1000 gross once every 3 years according to the paychecks. This money can be spent on the rent of the co-working room, on equipping the working place at home (desk, chair, Internet, etc.) during those 3 years;
    • Internal gamified gratitude system: receive bonuses from colleagues and exchange them for time off, merch, team building activities, massage certificates, etc.

    Sounds good? Join us now!

    Similar Jobs

    Social Discovery Group - Head/Lead Social Media Manager

    Social Discovery Group

    Portugal (Remote)
    4 Months ago
    WebFX - Internet Marketing Account Strategist (Local SEO)

    WebFX

    Georgetown, Texas, United States (On-Site)
    4 Months ago
    Social Discovery Group - Head/Lead Social Media Manager

    Social Discovery Group

    Spain (Remote)
    4 Months ago
    Google - Senior Analytical Lead, Large Customer Sales

    Google

    New York, New York, United States (On-Site)
    2 Months ago
    Bally's Interactive - Affiliate Campaign Manager

    Bally's Interactive

    London, England, United Kingdom (On-Site)
    3 Weeks ago
    Netflix - Import Planning Manager

    Netflix

    Singapore, Singapore (On-Site)
    2 Months ago
    Netflix - Senior Manager, Ads Measurement - Australia

    Netflix

    Sydney, New South Wales, Australia (On-Site)
    2 Months ago
    ComeOn Group - Germany CRM Executive

    ComeOn Group

    St. Julian's, Malta (Hybrid)
    1 Week ago
    Huuuge Games - MARKETING CREATIVE LEAD

    Huuuge Games

    Warsaw, Masovian Voivodeship, Poland (On-Site)
    6 Months ago
    Everyday Health Group - Strategic Account Manager

    Everyday Health Group

    New York, New York, United States (Remote)
    3 Days ago

    Get notifed when new similar jobs are uploaded

    Similar Skill Jobs

    Moonbug Entertainment - Digital Media Analyst (4 Month Contract)

    Moonbug Entertainment

    Los Angeles, California, United States (On-Site)
    5 Months ago
    PwC - IN_Senior Associate _Java Developer _Data & Analytics _Advisory _PAN India

    PwC

    Kolkata, West Bengal, India (On-Site)
    5 Months ago
    PwC - IN-Senior Associate _Java Developer _Data & Analytics _Advisory _PAN India

    PwC

    Kolkata, West Bengal, India (On-Site)
    5 Months ago
    SVKM's Narsee Monjee Institute of Management Studies (NMIMS) - Social Media Manager

    SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

    Maharashtra, India (On-Site)
    11 Months ago
    WebFX - Marketing Designer

    WebFX

    Philippines (Remote)
    4 Months ago
    Social Discovery Group - Senior SEO Specialist

    Social Discovery Group

    Serbia (Remote)
    1 Month ago
    CloudHire - Paid Search Coordinator

    CloudHire

    Philippines (Remote)
    4 Months ago
    Sporty Group - Google Tag Manager/GA4 Implementation Specialist

    Sporty Group

    (Remote)
    2 Weeks ago
    RoofStack - Head of Product

    RoofStack

    İstanbul, İstanbul, Türkiye (On-Site)
    1 Month ago
    Sporty Group - Senior Casino Business Insights Analyst

    Sporty Group

    (On-Site)
    6 Months ago

    Get notifed when new similar jobs are uploaded

    Jobs in Serbia

    Playrix - Lead Unity Software Engineer (Gameplay)

    Playrix

    Serbia (Remote)
    4 Months ago
    Sperasoft - Senior 3D Character Artist (Stylized Project)

    Sperasoft

    Vojvodina, Serbia (On-Site)
    2 Days ago
    Playrix - QA Director

    Playrix

    Serbia (Remote)
    4 Months ago
    Playrix - Senior Release Support Engineer

    Playrix

    Serbia (Remote)
    4 Months ago
    Wargaming - QA Engineer (World of Warships, Console Web Team)

    Wargaming

    Belgrade, Serbia (Hybrid)
    1 Week ago
    Magic Media - Web Game Developer (Vue.js)

    Magic Media

    Vojvodina, Serbia (Remote)
    1 Month ago
    Testronic - Video Game Tester

    Testronic

    Vojvodina, Serbia (On-Site)
    1 Month ago
    Wargaming - Compliance QA Engineer (Unannounced Project)

    Wargaming

    Belgrade, Serbia (Hybrid)
    5 Days ago
    Wargaming - Render Engineer (Unannounced project)

    Wargaming

    Belgrade, Serbia (On-Site)
    3 Months ago

    Get notifed when new similar jobs are uploaded

    Campaign Management Jobs

    Super - Manager, Ad Operations

    Super

    Canada (Remote)
    3 Months ago
    Huuuge Games - MARKETING CREATIVE LEAD

    Huuuge Games

    Warsaw, Masovian Voivodeship, Poland (On-Site)
    6 Months ago
    Wooga - CRM Manager

    Wooga

    Berlin, Berlin, Germany (Hybrid)
    2 Months ago
    Lionsgate Games - Senior Coordinator, Marketing, Global Creative Advertising

    Lionsgate Games

    Santa Monica, California, United States (On-Site)
    4 Weeks ago
    Keywords Studios (Player Support) - Project Manager - Social Media - Remote

    Keywords Studios (Player Support)

    Mexico (Remote)
    3 Weeks ago
    ByteDance - Beauty Category Campaign Manager (Philippines, E-commerce)

    ByteDance

    Taguig, Metro Manila, Philippines (On-Site)
    1 Month ago
    PPFA - Director, Latinx Campaigns

    PPFA

    Washington, District Of Columbia, United States (Hybrid)
    5 Months ago
    Appier - Campaign Analyst (EMEA) 04:00 PM -01:00 AM working hours

    Appier

    Taipei City, Taiwan (On-Site)
    4 Months ago
    PlayStation Global - Senior Brand Manager (Influencer Partnerships)

    PlayStation Global

    San Mateo, California, United States (Hybrid)
    1 Week ago
    Lingo Kids LLC - Senior CRM Specialist

    Lingo Kids LLC

    Madrid, Community Of Madrid, Spain (Remote)
    1 Month ago

    Get notifed when new similar jobs are uploaded

    About The Company

    Warsaw, Masovian Voivodeship, Poland (Remote)

    Serbia (Remote)

    Tbilisi, Tbilisi, Georgia (Remote)

    Batumi, Adjara, Georgia (Remote)

    Tbilisi, Tbilisi, Georgia (Remote)

    Warsaw, Masovian Voivodeship, Poland (Remote)

    View All Jobs

    Get notified when new jobs are added by Social Discovery Group

    Level Up Your Career in Game Development!

    Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

    Job Common Plug