Digital Marketing Manager

4 Weeks ago • 6-7 Years

About the job

Summary_{By Outscal}

Lead and manage paid media campaigns across Google Ads, Facebook Ads, etc. for both web and mobile platforms. Optimize campaigns to improve ROI, conversions, and other KPIs. Strong understanding of MMP platforms and expertise in data analysis tools like Google Analytics and Google Data Studio.

About the job

Company Description

Founded in 2012, Rehlat is a global travel booking platform based in India. The company is committed to providing a hassle-free and effortless travel booking experience for travelers. Rehlat values teamwork, individual requirements, and personal growth, offering a rejuvenating and wholesome work environment. With a focus on passion and entrepreneurship, Rehlat aims to help travelers explore different parts of the world.

Key Responsibilities:

Lead and manage paid media campaigns across multiple channels (Google Ads, Facebook Ads, etc.) for both web and mobile platforms.

Optimize campaigns to improve ROI, conversions, and other KPIs.

Utilize MMP platforms for accurate tracking and performance insights.

Collaborate closely with analytics teams to leverage data analysis tools like Google Analytics and Google Data Studio to inform decision-making.

Implement and manage tracking tags using GTM and other tag manager tools.

Qualifications:

6-7 years of experience in performance marketing, with a proven track record of successfully managing and optimizing paid media campaigns across multiple channels for both web and apps.

Strong understanding of MMP platforms and how they work.

Expertise in Google Ads, Facebook Ads, and other major advertising platforms.

Proficiency in data analysis tools (e.g., Google Analytics, Google Data Studio) and experience with GTM or similar tag manager tools.

Analytical mindset with the ability to leverage data to inform strategic decisions and optimize campaign performance.

3 skills required for this role

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About The Company

Rehlat

1 Active Job

Founded in 2012, we are on a constant quest to build a world-class global travel booking platform. To inspire us we named ourselves - Rehlat which means "travel" in Arabic!

If you breathe travel as we do, then you have come to the right place!

We are in an unsaid pact with our habitués to be a comforting travel partner who is aware of their individual requirements and work towards making the travel booking process, effortless and hassle-free.

We believe in the golden words, ‘Great things in business are done by a group of people!' And therefore, every team member is nurtured and appreciated here.

Ample opportunities to learn and grow, flexible working hours, complemented by relaxing office spaces, and a mix of multilingual and multiethnic workers make the journey with Rehlat, rejuvenating and wholesome. Passion fueled with entrepreneurship is what drives us and our growth so far is a testimony of our team's hard work and dedication.

Join us on our exciting journey to help the wanderers leave their footsteps in different parts of the world. Drop-in your resume at: https://www.rehlat.com/en/careers/