The Office of Technology Enablement is a strategic organization designed to establish Disney as a progressive, innovative, and responsible leader in important and fast-moving areas of technology such as artificial intelligence and mixed reality. The organization coordinates efforts in AI/ML and mixed reality across each of the Walt Disney Company’s business segments to enable value and drive business outcomes.
We are looking for a Manager, Technology Communications & Education to develop and execute comprehensive communication campaigns to drive awareness and support for [New Co], emerging technologies, and Disney’s strategic AI / XR initiatives. Support executive briefing, multimedia tools, initiative updates, and supporting educational needs in the XR / AI domain.
Responsibilities
Craft compelling narratives, press releases, articles, and thought leadership pieces to educate Disney employees on emerging technologies and showcasing Disney’s strategic XR / AI initiatives.
Collaborate with cross-functional teams to align communication efforts with company objectives and priorities.
Support and drive a comprehensive strategy to drive awareness, adoption, education and support for [New Co], emerging technologies, and Disney’s strategic AI / XR initiatives in collaboration.
Oversee management, design, and set up of a lab space to demo key technologies to a variety of audiences
Successfully synthesize and communicate complex technical concepts in AI / XR and translate them into digestible and understandable communications or presentations.
Develop and manage a content calendar for various communication channels, including internal website, and internal platforms.
Foster and maintain strong relationships with technology partners, industry experts, and thought leaders in the AI and XR space to inform communication plans.
Coordinate and facilitate communication and knowledge-sharing activities, such as events, workshops, and roundtables, to promote collaboration and knowledge exchange with external partners and stakeholders.
Collaborate with Disney Marketing and Internal Communications teams to develop and execute integrated campaigns, leveraging various channels and tactics to reach target audiences.
Establish and monitor performance indicators to measure the effectiveness of communication strategies and tactics.
Analyze data and insights to identify areas for improvement and optimize communication efforts for maximum impact and engagement.
Provide regular reports and recommendations to senior leadership on communication performance, trends, and opportunities.
Qualifications
5+ years or sufficient experience in strategic communications, public relations, or marketing roles, with a focus on technology or emerging technologies.
Proven track record of developing and executing successful communication strategies and campaigns.
Excellent written and verbal communication skills, with the ability to craft compelling narratives and messaging for diverse audiences.
Strong understanding of AI/ML, XR, AR/VR technologies and their potential impact across various industries and markets
Ability to work collaboratively with cross-functional teams, external partners, and subject matter experts.
Analytical mindset with the ability to interpret data and make data-driven decisions.
Familiarity with content management systems, social media platforms, and digital marketing tools.
Education:
Bachelor's degree in Communications, Marketing, Journalism, or a related field; Master's degree preferred. (Instructional Design / Educational Technologies possible educational background)
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