Product Marketing Manager, AI Developer Events, Google Cloud
Job Summary
Job Description
- Bachelor's degree or equivalent experience
- 4+ years marketing experience
- Cross-functional project management
- Developer event experience
- AI/ML platform knowledge
- Develop go-to-market strategies
- Build developer community
- Collaborate with cross-functional teams
- Product marketing experience driving adoption
- Ability to work in a dynamic environment
- Contribute to a collaborative team culture
- Keep up with industry trends
- Bonus
- Equity
- Benefits
2 skills required
Job Details
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
- Experience managing cross-functional or cross-team projects.
- Experience leading events focusing on Developer audience.
Preferred qualifications:
- Experience in product marketing that drives adoption, along with ability to bring innovative tech products to market.
- Knowledge of AI/ML platforms and language models.
- Ability to grow in a collaborative, dynamic, and fluid work environment with attention to detail.
- Ability to contribute to an entrepreneurial and inclusive team culture.
- Ability to keep up with industry trends, with focus on the cloud landscape to discover what’s new, market landscape, and which innovations are coming next.
About the job
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
In this role, you will help market our AI products to developers, with a focus on Vertex AI. You will be responsible for go-to-market, own messaging and positioning for your solutions, and orchestrate marketing execution across campaigns, social media, customer programs, and business enablement. You can combine product capabilities into customer benefits
You will also own our advocacy efforts across the AI portfolio to build a base of customer and developer fans. The ability to be able to tell compelling stories, showing how our customers are transforming and creating fans ‘who love us’ and getting them to tell our story is important in this role.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about .
Responsibilities
- Build customer and developer community by telling compelling stories, showing how our customers are transforming and creating fans ‘who love us’ and getting them to tell our story.
- Develop messaging and marketing initiatives that align with the different types of buyers/users of our cloud products and solutions (e.g., Chief Information Officers, business buyers, developers).
- Work with the product teams on launches and ensure current and new products are positioned effectively in the market.
- Collaborate with cross-functional teams across sales, marketing, solutions, engineering and more, to execute on global marketing initiatives.
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