Senior Influencer Marketing Manager

1 Month ago • All levels

Job Summary

Job Description

The Senior Influencer Marketing Manager will be responsible for managing influencer relationships, developing strategies, and executing campaigns for various brands. This role involves identifying influencers, conducting outreach, managing relationships, and analyzing campaign insights. The manager will also be involved in creative strategy, client communication, and team management, ensuring campaigns are delivered on time and within budget. They will stay updated on industry trends, influencer tools, and legal regulations, while also building and maintaining strong client relationships.
Must have:
  • Develop creative strategies and ideas for client campaigns.
  • Identify and manage relationships with influencers.
  • Ensure ethical considerations are followed in all campaigns.
  • Build and maintain client relationships.

Job Details

The 1000heads Relationships team is a proud, powerful collective of influencer and advocate specialists. You will work closely with a whole host of departmental specialists, from Accounts, Insights, to Design, to Strategy to deliver transformational social-first work for our clients.

 

You will work across the business and help manage influencer relationships for a variety of brands and will help the agency to deliver world class influencer and advocate work. This Includes: strategy, influencer identification, outreach, relationships management, activations, and insights.

Role

·      Creative / strategy responsibilities 

    • Responding to project briefs; brief and work with members of the wider team to develop an idea; presenting and selling that idea to the client 
    • Developing innovative and creative ideas and solutions for client campaigns 
    • Seeking to innovate in the activation of advocates and influencers

 

·       Influencer identification, outreach and management responsibilities

    • Lead Identification briefs to ensure the team have a clear understanding of their target audience
    • Responsible for ensuring the Identification processes (briefing and approval) are adhered to
    • Maintaining the exceptional standard of all campaign engagement including ethical considerations
    • Foster relationships with influencers, establish a genuine connection with influencers of all levels to promote trust and two-way communication 
    • Maintain an ear to the ground for new creators to collaborate with 

·      Activation responsibilities 

    • Working with project teams to ensure campaigns are efficiently delivered to exceptional standards, on time and in budget 

·      Client relationship responsibilities 

    • Building client relationships; listen and understand individual client requirements and consistently meeting if not exceeding their expectations; understand their brand(s) and customers 
    • Presenting to clients and attending client meetings and partner meetings and events 

·      Client & industry awareness responsibilities 

    • Understanding of endorsement / disclosure and the ever-evolving legalities of the influencer landscape 
    • Thorough knowledge of all the leading influencer tools and technology 

·      Line management responsibilities 

    • Supporting the Relationships Director to manage a team to deliver effective performance
    • Developing our people and ensuring they adhere to the standards you set 

·      Commercial management responsibilities 

    • Working with Finance to ensure invoices (to Relationships 3rd parties / providers) are paid on time 
    • Keeping up to date with timesheets and expenses claims 

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About The Company

We’re 1000heads. Welcome! We are a social transformation company. We help global brands adapt to rapid and continual shifts in media, technology and culture. The company delivers social-first data, insights, strategic consultancy and creative services to clients around the world including Google, Intel, Diageo, Wella Professionals, Kia, Salomon and The North Face. 1000heads has offices around the world in New York City, Los Angeles, London, Berlin, Sydney and Melbourne.

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